ZIBI is a game brand created to showcase the charm of wild deer and wild boar from Kishu Kumano.
While living in Wakayama, I came to experience the rich nature and the food culture rooted in the region, and I began to want to share its value with more people. Surrounded by mountains and the sea, this land has a long-standing connection with nature and a food culture. However, I felt frustrated that its appeal was not well known.
In the midst of all this, he met a hunter known as the master of Kishu. Touched by the attitude of facing the mountains, understanding nature, and valuing even the background of life itself, the idea of "making with sincerity by harnessing the power of materials without adding unnecessary elements" was born.
Also, from my many years of experience as a designer, I feel the importance of not only creating good things but also accurately conveying their background and value. We believe ZIBI's role is to deliver the producers' passions, the appeal of the region, and the value of the ingredients.
Currently, we deliver products made with wild deer and boar to individual customers and restaurants, and we also offer a series for dogs. We use raw materials processed in Wakayama Prefecture-certified processing facilities, and continue to create products that customers can choose with confidence while rigorously controlling quality.
Through the blessings nurtured by the nature of Kishu Kumano, we aim to deliver the value of the region and the passion of producers. And to spread a new game meat culture that supports the lives of people and their beloved dogs. That is what ZIBI aims for.