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It is said that the eyes account for 80% of the impression of the face. By luxuriously caring for such eyes, it is a cosmetic series that makes the original "beauty" of women shine.

1,413

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PLATINUM EYES

プラチナムアイズ

Vendor

株式会社ヴィーナスラッシュ

It is said that the eyes account for 80% of the impression of the face. By luxuriously caring for such eyes, it is a cosmetic series that makes the original "beauty" of women shine.

1,413

Followers

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About the brand

It is said that the eyes account for 80% of the impression of the face. By luxuriously caring for such eyes, it is a cosmetic series that makes the original "beauty" of women shine.

Pulp stem cells contain an overwhelmingly larger number of types and amounts of "regenerative factors" than other stem cells, and by "immortalizing" them, it is possible to provide uniform quality semi-permanently.

We are particular about quality and blending balance, and the immortalized human dental pulp stem cell acclimatization culture medium* uses a high-quality "culture supernatant" at the level used in pharmaceuticals.

Developed with as little use as possible of alcohol, preservatives, fragrances, colorants, and other ingredients that irritate the skin.

More about the Brand Owner

吉川みつ子

よしかわみつこ

CEO of Venus Rush Inc. In 2006, as a pioneer of eyelash extension salons, she opened "Venus Rush" in Roppongi, Tokyo. We will continue to provide safe, secure, and reliable technology, as well as outstanding technology and services that impress all types and age groups. Counseling, proposals, design, good holding, hospitality of staff, and provision of comfortable spaces have spread by word of mouth, and we have established a top brand in the eyelash extension industry that boasts a repeat rate of more than 90%. We are also engaged in the research and development of products specializing in eyelash extensions that are safer and more secure. We are currently developing 9 eyelash extension specialized schools "Venus Eyelash Academy" in Japan and overseas. We have already trained more than 3,000 eyelists. In addition, she is a lecturer at a beauty school, interviews with media such as TV and magazines, and has cooperated with many others.

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Why are we doing?

What are we doing?

Commitment to the product

Who are supporting us?

Why are we doing?

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Eyejenne = アイジェンヌ。

It will give all women a smile, confidence, and a place to play an active role.

A job that creates the longing and beauty of a shining woman. Through eye beauty, we believe in the miracles of the eyes and make women continue to shine.

What is true beauty?

Is it the external beauty of the face and hair and makeup?

We have continued to pursue beauty, and we have arrived at the goal of maximizing the "original beauty" and "inner beauty" of the person himself.

To continue to help all women to let their natural beauty shine through.

That is the wish of Venus Rush.

What are we doing?

I've always been a miracle that my "eyes" do. It's been 20 years since I've been involved in eye work from my complex.

I have always been fascinated by this world, watching the tiny beings of the "eyes" perform wonderful miracles. The Venus Rush salon receives about 30,000 customers a year with various problems around the eyes and eyelashes.

In the process, we came to want to help bring out the original beauty according to the needs of each person, and with the desire to change the lives of our customers, we crystallized it into one product.

For premium skincare at home, try the PLATINUM EYES series.

Commitment to the product

< PE Eyelash Serum> Eyelash/Eyebrow Serum

It contains "Immortalized Human Pulp Stem Cell Acclimatization Culture Medium", which contains 100% undiluted solution, and 10 kinds of beauty ingredients. By promoting hair matrix cells, it gives eyelashes firmness, firmness, and moisture, leading to healthy eyelashes. Under the supervision of a dermatologist, it was developed with ingredients that do not cause pigmentation, redness, or rashes.

<PE Eye Cream> A cutting-edge cream that awakens the power of bare skin

Contains "Immortalized Human Dental Pulp Stem Cell Acclimatization Culture Medium" containing 100% undiluted solution, niacinamide, and retinol palmitate. More than 243 types of cytokines are signaled by the "regenerative factor" of dental pulp stem cells collected from carefully selected donor deciduous teeth, and an approach from the cellular level can be expected. In response to the symptoms that appear as we age, it awakens the "power of bare skin" to become beautiful. In addition, it creates a synergistic effect with the ingredients in the formula, leading to a "firm and bright skin impression".

<PE Cleansing Oil> Luxuriously Uses Natural Vegetable Oils

It was developed by blending 7 types of natural plant oils. With the original formula, it removes not only makeup remover but also deep dirt such as horn plugs and pores while caring for the skin. Apricot kernel oil, rice germ oil, and sunflower seed oil control the moisture required by the skin and replenish moisturizing ingredients, chamomile flower extract and sage leaf extract reduce skin problems and give the skin a healthy glow, and lavender oil and rosemary leaf oil provide a relaxing effect.

PE Cleansing Oil was developed with a formula that is compatible with lashes. Since you don't need to wash your face, you can save time even on busy mornings.　* It can be used when using general glue (cyanoacrylate). In the case of other glues with different ingredients, there is a possibility that they will come off.

Who are supporting us?

Salon

The PE series has many regular customers and is a product that is really useful as a pillar of product sales. It was reassuring to be able to purchase from 1 bottle, and above all, to be able to purchase by 5 times. I was grateful that I could also receive a pamphlet and POP as a bonus for the first introduction.

General customer (30s) It's perfect for me

A friend recommended PE Eyelash Serum, and I started using eyelash serum for the first time. It's perfect for me, who only uses it after washing my face in the morning and evening! It is also a nice point that you can easily get the right amount with the dial type, and in addition to the length, I feel that each one is difficult to fall out. It is a ♡ serum that can be used for about 2 months and has good cost performance and wants to repeat

General customers (40s) Skin security has improved

I was worried about the wrinkles that form when I laugh, so I bought PE eye cream. While using it, I felt that my eyes became firmer and brighter, and I enjoyed makeup. I feel like my skin is in the best condition I've been using since I started using it.

General customers (30s) Unparalleled moisturizing power

I've tried various eye creams, but even if I applied them, fine lines and wrinkles would come back over time, so I gave up. This eye cream stays moisturized until the night when applied in the morning and until the morning when applied at night, and fine wrinkles are no longer noticeable.

General customers (30s) W No need to wash your face is the best

I like the PE cleansing oil because it doesn't require you to wash your face. I don't really have time in the morning because I have a child, so I'm really grateful that it helped me save time in the morning! It's my ♡ favorite cleansing oil that I've been using over and over again

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Deferred payments of up to 60 days

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