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AsunAmoon

AsunAmoon

アサンアムーン
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藤勇醸造株式会社
"Brilliant and full of moisture every day" Amazake skin care that is soothing with blended aromas and is gentle on sensitive and fluctuating skin Lotion and cream using rice bran amazake "Amakoji"
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T6400001007411

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About the brand

"Brilliant and full of moisture every day" Amazake skin care that is soothing with blended aromas and is gentle on sensitive and fluctuating skin Lotion and cream using rice bran amazake "Amakoji"
1
Amazake skin care
2
Plant-based blended aromas
3
Hypoallergenic formula

More about the Brand Owner

藤勇醸造株式会社

FUJIYU

Founded in Meiji 35. We manufacture and sell miso, soy sauce, and processed rice products. Our best-selling product "Fuji Soy Sauce" is a sweet and delicious soy sauce that is loved by customers all over the country, mainly locally.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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Amazake may be good for your skin! The internal and external beauty possibilities of amazake
　
Founded in the 35th year of the Meiji era, we have been making miso and soy sauce in Kamaishi City, Iwate Prefecture, and this year marks the 123rd year. In 2011, there was a crisis of business survival due to the Great East Japan Earthquake, but we were able to resume safely with support from all over the country.
　
Since the earthquake, we have developed processed products such as salt paste, miso paste, and amazake (amazake) using attractive Iwate Prefecture ingredients, with the desire to convey our gratitude to those who have supported us. While I have always felt the deliciousness of rice paste and the wonderfulness of fermentation, I still remember the excitement I felt when I drank it for the first time. Until then, I had never drunk sake lees amazake, so I was completely fascinated by the natural flavor of rice, which was so delicious with just rice and bran and was so sweet even though there was no sugar in it. Moreover, I learned that it is rich in nutritional ingredients and is good for beauty and health, and I thought it was a very happy drink for women.
　
　
Then, Japan Zetok Co., Ltd. in Shinjuku-ku, Tokyo, asked us if we would like to develop amazake cosmetics. Japan Zetok has developed many ODM businesses and original products, and after the Great East Japan Earthquake, the Tohoku Support Project was launched and developed cosmetics in collaboration with Tohoku companies. As part of this,
We have started making cosmetics using amazake.
　
Focusing on the moisturizing ingredients of Gansu, the developer himself had problems with sensitive skin and fluctuating skin, so he pursued skin-friendly cosmetics that make the most of the power of Gansu. We aimed to create a cosmetic product that allows you to feel the charm of sweet paste from the inside and outside, so that your bare skin can drink the deliciousness of sweet glue.

What are we doing?

Shines like the sun and moon on your skin every day
　
Since the internal and external beauty and skin care of Gansu are used in the morning and evening, the brand name AsunAmoon is given by superimposing yin and yang.
　
The Sun and The Moon are the correct for the one and only sun and moon, but AsunAmoon was born from the image that there is a sun (yang) and a moon (yin) in each person, and that they maintain a balance. Also, since the developer's name is ASUNA, it is also an important name that he used as his own pen name.
　
　
AsunAmoon's goal is to
An unwavering brilliance like the sun and moon.
It is a universality that continues to shine and beautiful.
　
When you feel that something is different from your previous skin, you may suddenly feel anxious, or the change itself may seem terrifying.
The slightest change or discomfort is often a sign of the body or mind.
By changing the changes and realizations as an opportunity and drawing out the power that you originally have, you will lead to natural beauty.
It is the hope that Gansu Beauty will be able to give it a boost.
　
　

Commitment to the product

~Two Simple Skincare~
　
【Sweet Glue Lotion】
The cloudy texture inspired by sweet rice is moist, but not sticky, and can be used smoothly. We often hear that when you blend it directly into your face with the palm of your hand, your skin becomes softer.
Please spend a blissful skincare time that is soothed by 7 aromas.
　
【Gansu Moisture Cream】
In addition to the moisturizing ingredients of Gansu, it contains 3 types of moisturizing ingredients, 3 types of plant oils, and 2 moisturizing ingredients, so you can feel the moisturizing power even more. The moist and smooth texture is not as sticky as lotion, and it is a cream that you will want to use not only on your face but also on your décolleté and body. Some customers use the cream alone.
　
　

Who are supporting us?

The main target is women in their 30s ~ 40s, but in fact, many women in their 40s and older are picking it up.
　
In recent years, due to environmental and seasonal factors, the number of people with sensitive and fluctuating skin has increased. In order for those who have such problems to use it with peace of mind, we are particular about the moisturizing power that is indispensable for healthy skin, the aroma that is close to the fluctuation of the mind caused by stress, and the hypoallergenic formula.
　
In addition, the package uses yellow and sweet white, which is reminiscent of the sun and moon, to express a soft texture. It is popular not only with women but also with men because it is easy to pick up.
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AsunAmoon
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