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punana

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punana
The nest of smiles. Using natural stones and motifs such as "nests" and constellations, handmade accessories are sold from parts.
〜1,000
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About the brand

The nest of smiles. Using natural stones and motifs such as "nests" and constellations, handmade accessories are sold from parts.
1
Punana means "nest" in Hawaiian. May many friends and family gather around you wearing this accessory in your punana.
2
We hope that the circle of smiles will spread to all people, regardless of age, gender, nationality, or disability, from design to parts selection, production, and sales. Compatible with metal allergies.
3
More than 20 events and POPUP stores have been held. In 2022, he was selected for the "ZERO Exhibition [Main Exhibition]", the most free exhibition that seeks new creative expressions.

More about the Brand Owner

machika

I learned English conversation from the age of 4, and at the age of 20 I went to a junior college in Hawaii to study tourism. After living abroad, I have worked in various jobs, but in 2020, all the plans that I had packed up were blank, and I reached a major turning point. It was only because we had a blank sheet of paper that we started to move "punana". I think there have been big changes in 2020 for everyone, and I have been greatly influenced by those changes, for better or for worse. But I'm proud of the work that came out of it. "You never know what's going to happen in your life." We take responsibility for all our activities and strive to meet everyone's expectations while having fun. We hope that you will keep an eye on our future activities.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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"Smile" is the common language of the world.
I want you to wear punana and gather with a smile.
 
When I was a student, I lived in Hawaii and learned that "smile" is a common language in the world. And I have a younger brother who was born with a severe disability. My brother's only way to communicate is with a smile.
We started the brand in 2021 with the hope that people would wear punana and gather with a smile.
"Punana" means "nest" in Hawaiian.
Birds work hard to build nests, raise their young there, and leave the nest from there. I feel that the nest is a place where I feel the energy of life and gather. When you wear an accessory, you say, "That's cute!" or "You look good!" You have friends and family who talk to you. I thought it would be wonderful to have this person talk to me and gather around me, so I decided to make an accessory with the image of a "nest" with the message "May you gather in your "nest"!
 
The five petals of the logo contain the meaning of "ALOHA".
 
Akahi Kindness
Lokahi 和合
'Olu'olu Joy
Ha'aha'a Humility
Ahonui Perseverance
 
Valuing these is punana's management philosophy.
 
 
 
 

What are we doing?

Regardless of age, gender, nationality, or disability, we hope that the circle of smiles will expand for everyone, and we select designs and parts, and carry out everything from production to sales. All of punana's creations are handmade from charms.
When I lived in Hawaii, I was impressed by the loveliness of the Hawaiian language, and the brand names and works of handmade accessories are in Hawaiian.
 
In addition, part of the production is also helped by people with disabilities at employment support offices.
We listen to everyone's preferences and make them to order from one bottle.
Find a one-of-a-kind, one-of-a-kind favorite made from natural stones.
 
 
 

Commitment to the product

【LINO|Cowhide Knotting Cord】Mask Necklace Natural Stone and Cowhide Bond Cord】
 
 
I think it's an accessory that hasn't penetrated yet, but I want to enjoy my mask life as much as possible! With that in mind, I made [Mask Necklace].
This is made with particular attention to parts so that it can be used as a necklace or earring. You can use it as a mask holder like a glasses holder, or you can use it as a necklace by attaching the earring part to it.
 
STEP1 Choose a natural stone
STEP2 Select the color of the metal fittings.
STEP3 Select the color of the cowhide cord
 
By choosing each part, you can make it your own original accessory. Since we use natural stone ripples, there is no one that is exactly the same. Please enjoy the one-of-a-kind accessory in the world.
 
 
 
 

Who are supporting us?

We have participated in more than 20 events, from community-based ones to organizers. Last month, we also held a one-week pop-up shop at Shibuya Scramble Square.
Currently, there is no wholesaler.
From now on, we aim to increase the number of pop-ups and handle it at many select shops.
 
 
 
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