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Beautiful Lake Biwa

In the past, a hairdresser who had allergies that made it impossible to continue working and received a doctor's stop started the "Beautiful Biwako Soap Project" based on her own experience.

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Beautiful Lake Biwa

〜1,000
Followers
In the past, a hairdresser who had allergies that made it impossible to continue working and received a doctor's stop started the "Beautiful Biwako Soap Project" based on her own experience.
1
Completely additive-free with 100% natural ingredients. It does not wash away too much moisture from the hair and skin, and is gentle and moist on the skin, but leads to healthy hair and body with a refreshing wash.
2
It is blended with aroma essential oils from the Yukoto Herb Garden, which is particular about organic cultivation. By using Shiga raw materials such as spring water (ultra-soft water with a hardness of 12) from the Iwamayama Mine, we also contribute to local production for local consumption and the local community.
3
Lake Biwa soap is extremely biodegradable, and when it flows into Lake Biwa or rivers as wastewater, it decomposes into water and carbon dioxide in a short period of time. A portion of the proceeds is donated to "Lake Biwa Nikkin"

Brand Owner

More about the Brand Owner

井本敏洋

TOSHIHIRO IMOTO

23 years as a hairdresser|CEO of JINEN Co., Ltd. Doctor stop → have been allergic to the whole body in the past Opened a special store such as henna and soap Beautiful Lake Biwa Soap Project→ @utsukushii_biwako Operation of medical wig salons such as cancer hair removal Father of 2 children and 3 cats
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
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I want to be of some help to protect the beautiful environment of Lake Biwa••
 
 
 
In the past, I was so sick that I couldn't continue as a hairdresser, so much so that I had to stop at the doctor, but the reason was the occurrence of systemic allergies and alopecia areata due to lifestyle disturbances and stress. If you are allergic to drugs, you can't be a hairdresser. For a while, I had a bad rash and asthma, so I started by saying that I had to create an environment where I could work as a hairdresser.
 
 
So, at first, I used organic products and less irritating drugs for myself. The number of customers who agreed with us gradually increased. While studying chemicals, I learned that non-chemical soaps are very safe. When I actually started using soap, I felt that my hair stood up softly, and my scalp and skin became healthier. Many of our customers are also fans of soap.
 
 
It is known that soap is good for the environment, and in Shiga Prefecture, citizens who have been thinking about environmental conservation for 40 years have stood up and have a sustainable activity called the soap movement.
 
 
 
 
 
 
 
 
 
What are we doing?
In the late 1970s, in Shiga Prefecture, where we are active, the outbreak of freshwater red tide in Lake Biwa led to the so-called "soap movement," a movement to stop using synthetic detergents and use powdered soap, mainly among housewives, throughout the prefecture.
 
 
In fact, Shiga Prefecture was the first prefecture in Japan to conduct "soap activities" to advocate for environmental conservation. In the wake of the occurrence of red tide in Lake Biwa due to the influence of synthetic detergents, housewives in Shiga Prefecture stood up and started an activity 45 years ago to "use environmentally friendly soap." At that time, the activities of the SDGs had already begun. It is a region that can be said to be the forerunner of the SDGs, sustainability, and ethical ideas that are currently being worked on around the world.
 
 
 
Through our beauty and health business, we have come to feel strongly that we would like to pass on the baton of activities that have been going on in Shiga Prefecture for 45 years and carry out activities that will lead to the next generation. And we have decided to develop a sustainable soap shampoo and hair conditioner in-house.
 
 
Commitment to the product
"Beautiful Biwako Soap Whole Body Shampoo" and "Beautiful Biwako Hair Rinse" are completely additive-free and sustainable cosmetics. It is an excellent product that can be washed from head to body with one bottle, and it is a very simple formula with only soap ingredients, natural water, vegetable oil, natural lavender oil, orange peel oil, lemon peel oil, and rosemary oil. It is recommended for those who are thinking about the health of the scalp and skin.
 
 
All of them are completely additive-free of natural ingredients, so they have high moisturizing power and can be used safely on sensitive and dry skin. It does not wash away too much moisture from the hair and skin, and contains natural vegetable oils (coconut oil, castor oil, olive fruit oil) that are gentle on the skin. It retains moisture even after cleaning and prevents itching and flakiness of the skin. I want you to feel the hair that stands up softly and moistly, but it is refreshing. It is recommended for those who do not like slime after using commercially available synthetic shampoos. The neck and back are also washed refreshingly without being slimy.
 
 
In addition, since no additives are used, it is excellent in biodegradability and can be said to be a cleaning agent that is friendly to the Lake Biwa environment. No synthetic fragrances are used, and the ingredients are Yukoto Herb Garden aroma essential oil, which is particular about organic cultivation. You can enjoy the scent of Shiga plants.
 
If you dissolve the soap in hard water, the soap scum will come out and the foaming will be poor. "Beautiful Lake Biwa Whole Body Shampoo" is made from Shiga's natural radon water (Iwa Deep Water) ultra-soft water with a hardness of 12. It is gentle water filtered with natural crystals, foams well, and soap scum does not come out easily. It is moist and smooth and gentle on the hair and scalp.
 
 
Who are supporting us?
Shampoo that can wash the whole body in one bottle &Rinse that can also care for the scalp with 100% natural ingredients
This shampoo is the strongest time-saving item that can wash the whole body with one bottle. Yet moisturize the skin and firm the hair and scalp! This is an item that I really want busy people and families to use. Since it can be used on the whole body, the amount of garbage is reduced and it is environmentally friendly! (Winner of the Sustainable Cosmetics Award 2022 Jury Prize in the Regional Revitalization Category)
 
And it smells very good. I really recommend a hair rinse that even takes care of your scalp! In fact, the spread of the cuticle is the cause of most hair problems (dryness, breakage, waviness, etc.), but I would like to recommend it to treatment refugees because it can be repaired to close the cuticle!
 
 
The completely additive-free "Beautiful Biwako Soap Whole Body Shampoo & Hair Rinse" does not remove too much sebum and oil necessary for the scalp, and the effect on the skin is relatively mild, so it can increase its original power without hurting the scalp and hair.
 
However, no coating ingredients (silicone, polymers, etc.) are used (only natural oils). If the shampoo is not rinsed too sweetly, soap scum will remain. If you are using a soap shampoo for the first time, there are some tricks. *See below
 
 
 
 
 
In your daily life, you can ♪ embody the SDGs by using "Beautiful Biwako Soap Whole Body Shampoo & Hair Rinse" with a sense of sustainability for the health of yourself and your family, and the environment
When we opened our salon 11 years ago, we had a sales target, a goal to make our customers healthy and beautiful, and to contribute to the community. One of them is the "Beautiful Lake Biwa Soap Project". For many years, this idea has taken shape, but we must be able to sustain the beautiful Lake Biwa into the future. I would like to realize it together with you by continuing to do my activities steadily. Let's all walk together for yourself, your family, and the bright future of Lake Biwa!
 
 

All products

There are no products available for display

Products

All products

There are no products available for display

Beautiful Lake Biwa

〜1,000
Followers
In the past, a hairdresser who had allergies that made it impossible to continue working and received a doctor's stop started the "Beautiful Biwako Soap Project" based on her own experience.
1
Completely additive-free with 100% natural ingredients. It does not wash away too much moisture from the hair and skin, and is gentle and moist on the skin, but leads to healthy hair and body with a refreshing wash.
2
It is blended with aroma essential oils from the Yukoto Herb Garden, which is particular about organic cultivation. By using Shiga raw materials such as spring water (ultra-soft water with a hardness of 12) from the Iwamayama Mine, we also contribute to local production for local consumption and the local community.
3
Lake Biwa soap is extremely biodegradable, and when it flows into Lake Biwa or rivers as wastewater, it decomposes into water and carbon dioxide in a short period of time. A portion of the proceeds is donated to "Lake Biwa Nikkin"

Brand Owner

More about the Brand Owner

井本敏洋

TOSHIHIRO IMOTO

23 years as a hairdresser|CEO of JINEN Co., Ltd. Doctor stop → have been allergic to the whole body in the past Opened a special store such as henna and soap Beautiful Lake Biwa Soap Project→ @utsukushii_biwako Operation of medical wig salons such as cancer hair removal Father of 2 children and 3 cats
Read More

Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
Show original
I want to be of some help to protect the beautiful environment of Lake Biwa••
 
 
 
In the past, I was so sick that I couldn't continue as a hairdresser, so much so that I had to stop at the doctor, but the reason was the occurrence of systemic allergies and alopecia areata due to lifestyle disturbances and stress. If you are allergic to drugs, you can't be a hairdresser. For a while, I had a bad rash and asthma, so I started by saying that I had to create an environment where I could work as a hairdresser.
 
 
So, at first, I used organic products and less irritating drugs for myself. The number of customers who agreed with us gradually increased. While studying chemicals, I learned that non-chemical soaps are very safe. When I actually started using soap, I felt that my hair stood up softly, and my scalp and skin became healthier. Many of our customers are also fans of soap.
 
 
It is known that soap is good for the environment, and in Shiga Prefecture, citizens who have been thinking about environmental conservation for 40 years have stood up and have a sustainable activity called the soap movement.
 
 
 
 
 
 
 
 
 
What are we doing?
In the late 1970s, in Shiga Prefecture, where we are active, the outbreak of freshwater red tide in Lake Biwa led to the so-called "soap movement," a movement to stop using synthetic detergents and use powdered soap, mainly among housewives, throughout the prefecture.
 
 
In fact, Shiga Prefecture was the first prefecture in Japan to conduct "soap activities" to advocate for environmental conservation. In the wake of the occurrence of red tide in Lake Biwa due to the influence of synthetic detergents, housewives in Shiga Prefecture stood up and started an activity 45 years ago to "use environmentally friendly soap." At that time, the activities of the SDGs had already begun. It is a region that can be said to be the forerunner of the SDGs, sustainability, and ethical ideas that are currently being worked on around the world.
 
 
 
Through our beauty and health business, we have come to feel strongly that we would like to pass on the baton of activities that have been going on in Shiga Prefecture for 45 years and carry out activities that will lead to the next generation. And we have decided to develop a sustainable soap shampoo and hair conditioner in-house.
 
 
Commitment to the product
"Beautiful Biwako Soap Whole Body Shampoo" and "Beautiful Biwako Hair Rinse" are completely additive-free and sustainable cosmetics. It is an excellent product that can be washed from head to body with one bottle, and it is a very simple formula with only soap ingredients, natural water, vegetable oil, natural lavender oil, orange peel oil, lemon peel oil, and rosemary oil. It is recommended for those who are thinking about the health of the scalp and skin.
 
 
All of them are completely additive-free of natural ingredients, so they have high moisturizing power and can be used safely on sensitive and dry skin. It does not wash away too much moisture from the hair and skin, and contains natural vegetable oils (coconut oil, castor oil, olive fruit oil) that are gentle on the skin. It retains moisture even after cleaning and prevents itching and flakiness of the skin. I want you to feel the hair that stands up softly and moistly, but it is refreshing. It is recommended for those who do not like slime after using commercially available synthetic shampoos. The neck and back are also washed refreshingly without being slimy.
 
 
In addition, since no additives are used, it is excellent in biodegradability and can be said to be a cleaning agent that is friendly to the Lake Biwa environment. No synthetic fragrances are used, and the ingredients are Yukoto Herb Garden aroma essential oil, which is particular about organic cultivation. You can enjoy the scent of Shiga plants.
 
If you dissolve the soap in hard water, the soap scum will come out and the foaming will be poor. "Beautiful Lake Biwa Whole Body Shampoo" is made from Shiga's natural radon water (Iwa Deep Water) ultra-soft water with a hardness of 12. It is gentle water filtered with natural crystals, foams well, and soap scum does not come out easily. It is moist and smooth and gentle on the hair and scalp.
 
 
Who are supporting us?
Shampoo that can wash the whole body in one bottle &Rinse that can also care for the scalp with 100% natural ingredients
This shampoo is the strongest time-saving item that can wash the whole body with one bottle. Yet moisturize the skin and firm the hair and scalp! This is an item that I really want busy people and families to use. Since it can be used on the whole body, the amount of garbage is reduced and it is environmentally friendly! (Winner of the Sustainable Cosmetics Award 2022 Jury Prize in the Regional Revitalization Category)
 
And it smells very good. I really recommend a hair rinse that even takes care of your scalp! In fact, the spread of the cuticle is the cause of most hair problems (dryness, breakage, waviness, etc.), but I would like to recommend it to treatment refugees because it can be repaired to close the cuticle!
 
 
The completely additive-free "Beautiful Biwako Soap Whole Body Shampoo & Hair Rinse" does not remove too much sebum and oil necessary for the scalp, and the effect on the skin is relatively mild, so it can increase its original power without hurting the scalp and hair.
 
However, no coating ingredients (silicone, polymers, etc.) are used (only natural oils). If the shampoo is not rinsed too sweetly, soap scum will remain. If you are using a soap shampoo for the first time, there are some tricks. *See below
 
 
 
 
 
In your daily life, you can ♪ embody the SDGs by using "Beautiful Biwako Soap Whole Body Shampoo & Hair Rinse" with a sense of sustainability for the health of yourself and your family, and the environment
When we opened our salon 11 years ago, we had a sales target, a goal to make our customers healthy and beautiful, and to contribute to the community. One of them is the "Beautiful Lake Biwa Soap Project". For many years, this idea has taken shape, but we must be able to sustain the beautiful Lake Biwa into the future. I would like to realize it together with you by continuing to do my activities steadily. Let's all walk together for yourself, your family, and the bright future of Lake Biwa!
 
 

All products

There are no products available for display

Products

All products

There are no products available for display
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