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Fukutoku Confectionery

Fukutoku Confectionery

Now on sale ~4/29 14:59
フクトクセイカ
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株式会社福徳製菓
"Fukutoku Confectionery" has been in business for over 60 years. Carefully prepared with fresh ingredients, This is a long-established confectionery workshop that gently delivers "moist × refreshing" cookies with natural sweetness.
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About the brand

"Fukutoku Confectionery" has been in business for over 60 years. Carefully prepared with fresh ingredients, This is a long-established confectionery workshop that gently delivers "moist × refreshing" cookies with natural sweetness.
1
The dough is not left to rest overnight, and the original manufacturing method is completed on the same day, from preparation to baking and individual packaging, pursuing the flavor of freshly baked.
2
While refraining from additives, it is mainly made with domestic ingredients such as flour, eggs, and white sugar, making it a gentle sweetness that is safe for children.
3
We have a wealth of experience in various OEMs, such as "100% high-quality butter cookies" and "Hatcho miso sable".

More about the Brand Owner

福徳製菓

FUKUTOKU

"Fukutoku Confectionery" has been in business for over 60 years. Carefully prepared with fresh ingredients, This is a long-established confectionery workshop that gently delivers "moist × refreshing" cookies with natural sweetness.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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Fukutoku Confectionery, which has been in Nagoya for more than 60 years, has continued to make cookies and sablés with exquisite textures that are "moist × refreshing".
Our journey began with the desire to deliver simple and gentle sweet sweets while staying close to Japan's food culture. We continue to pursue sweets that allow you to feel the warmth of handmade without being swallowed up by the wave of mass production.
At the factory, the fresh eggs that arrive early in the morning are broken by hand one by one, using domestically produced flour and white sugar. Margarine and butter are used in the optimal formula for each product to bring out the original charm of the ingredients.
What we value is the manufacturing method of "same-day preparation, same-day firing, and same-day individual packaging". In general, cookie dough that can be left overnight is left overnight, and freshness is given top priority, and the process from manufacturing to packaging is completed within 8 hours at most. By following this process, you can deliver the flavor and aroma of the baked food as it is.
Fukutoku Confectionery does not only pursue the efficiency of mass production, but also puts human hands and heart into each process to achieve a taste that cannot be created by machines alone. We will continue to make sweets that are close to everyday life in Japan while balancing unchanging quality with new challenges.

What are we doing?

At Fukutoku Confectionery, we practice "humane manufacturing" in which human hands are involved in all manufacturing processes.
Our manufacturing method, which begins with our commitment to the selection of ingredients, lies in our unique formulation tailored to the taste buds of Japan. By using white sugar instead of regular granulated sugar, it achieves a moist texture and gentle sweetness. In addition, fresh eggs that arrive early in the morning are only broken by hand for the amount used that day to minimize oxidation and deterioration of the egg liquid.
"Human ingenuity" gently brings out the natural flavor of the ingredients, resulting in cookies with stable quality and handmade warmth.
While adhering to traditional manufacturing methods, we are constantly taking on the challenge of new flavors. We have developed more than 100 types of products so far. In addition to standard butter cookies, vanilla, and cocoa, we are also focusing on developing products that combine originality and deliciousness, such as sablé made with local Hatcho miso, peach tea-flavored protein cookies, and gluten-free rice flour cookies.
Fukutoku Confectionery aims to create sustainable sweets that balance "deliciousness" and "peace of mind".

Commitment to the product

Crispy buttery cookies
Our signature product, "Crispy Butter Flavored Cookies," is a rich formula that uses only carefully selected ingredients. It features a mellow aroma that sets it apart from regular cookies and a rich flavor that spreads from the moment you put it in your mouth. It has a lighter and moist texture than regular cookies, and goes well with tea and coffee. As a gem that is appreciated as a gift, many customers have repeated it.
　
Protosablé Series
The Protosabre series is a series launched by Fukutoku Seika to respond to PB (private label) commercialization by utilizing the knowledge it has cultivated through numerous product developments. In addition to carefully selected ingredients such as rice flour, coconut, and rum raisins, flavors such as strawberry jam, lemon, and pumpkin are also available seasonally. Based on the technology of a long-established confectionery workshop, we are particular about the balance between the individuality of the ingredients and the texture, and pursue a design that can be delivered while maintaining the flavor of baking. Aiming for "deliciousness that does not change no matter when you eat it", we propose sablés that are chosen for a wide range of occasions.

Who are supporting us?

Fukutoku Confectionery's products are loved by customers of all ages. In particular, it is highly supported by female customers in their 20s and 50s who are looking for a natural taste that refrains from additives and excessive sweetness, and they often say that they can eat it with peace of mind.
In addition to regular visitors from Nagoya, there are also many senior fans who are looking for "unchanged tastes", and some of them have been coming back for decades.
In addition, our OEM product suppliers have evaluated our "stable quality and unique texture as strengths that no other company has," and we have established long-term partnerships.
Comments from customers such as "I'm happy that the taste of the cookies I ate as a child is still there," "I feel the warmth of being handmade," and "It's not too sweet, and the taste of the ingredients is alive" are the driving force behind our manufacturing.
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