About the brand
Vrouw means "woman" in Dutch.
With domestic pesticide-free wormwood and organic herbs, you can feel relieved if you make a small change.
It's a habit for yourself, and you can cherish the days when you can't do your best.
"Warm up today and protect the future"
For warmth that connects daily bathing to peace of mind for the future. With domestic pesticide-free mugwort and organic herbs, steaming and bathing mugwort is a familiar self-care experience.
"Staying close to the anxiety of women's life stages"
Warm up by women's unique ailments, gynecological fluctuations, pregnancy and childbirth, and anxiety about the future.
"Giving back to society"
A portion of the sales will be used to support women and children, and we aim to create a cycle of kindness and kindness to society through warmth.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Women living in the modern world tend to lose time to look at themselves in the busyness of their daily lives. We at ROEW were born out of the desire to support such women to "live flexibly".
The brand name "Vrouw" means "woman" in Dutch. We want to be close to women in their daily lives so that women who possess both strength and grace can walk one step ahead and move towards a bright future.
In modern society, women are required to take on many roles and always keep moving forward. However, the time to take care of one's own mind and body tends to be put off. Through the small habit of "warming up" that we can do at home, we wanted to create moments that deliver warmth to the mind and body even in the midst of our busy daily lives.
Warming is not just a beauty or health method. It is the very time to face yourself and take care of yourself. Transform a daily period of bath time into a special time for yourself. By providing such value, we hope to support women to lead richer and more fulfilling lives.
What we value most isThorough commitment to safetyAre. Based on the belief that "what you choose for your body is meaningless if it is not safe," we visit producers all over the country and carefully select the best ingredients.
WormwoodWe were particular about pesticide-free cultivation in Japan. We select the highest quality plants that have been blessed by Japan's rich nature so that modern women can use them with peace of mind so that they can be used for steaming mugwort for about 600 years. In its natural form, wormwood also contains nutrients on its branches and stems, promoting physical and mental relaxation through its aroma and warmth.
Woman BlendWe are particular about organic herbs that have become rarer in recent years, and have blended five types of herbs carefully selected from around the world (organic chamomile, organic rosehip, organic fennel, organic chest tree, and organic lavender). It has been developed so that people who do not like mugwort or have allergies can use it with confidence, and it is finished as a product that is close to women's unique concerns.
Our product creation is not just product development. We want to contribute to the health promotion of society as a whole by prioritizing the health and well-being of women and delivering the blessings of nature in a sustainable way.
Commitment to the product
Domestic pesticide-free mugwortis our representative products. The scent of nature that spreads the moment you open the bag will make you forget the hustle and bustle of everyday life. Just boil it in a pot for about 10 minutes and use it as mugwort water or steamed mugwort. It's easy to start twice a week, but you can incorporate a traditional 600-year-old warming method into modern life. We have received comments from customers such as "the scent is soothing" and "the bath time has become special", and the high repeat rate is proof of its quality.
Woman Blendis an organic herbal blend developed so that even those who don't like wormwood can enjoy warmth. The elegant fragrance of five carefully selected herbs balances the mind and body while being close to women's unique concerns. It uses rare herbs that are carefully grown organically, so you can use it with confidence. The usage method is similar to that of mugwort, and you can create your own luxurious time as an herbal bath or herb steaming.
Set ProductsNow, you can try both wormwood and woman blends. By experiencing different scents and effects, you can find the perfect warming style for you. It is popular with first-timers and is also used as a gift. All products are designed to be easily adopted by busy modern women, and support the establishment of easy-to-follow warming habits.
Our products areHealth-conscious women in their 20s to 50s and olderIt is mainly used by customers. In particular, it is highly supported by working women who seek time to take care of themselves in their daily busyness, as well as those who want to choose safe products derived from nature.
We have received many comments from customers such as "it warms up and relaxes the body after being tired from work", "the scent of nature heals", and "I am happy with the quality that can be used with peace of mind", and it is characterized by many repeat customers who continue to use it.
Currently, we mainly sell online shops and deliver directly to customers nationwide. More and more people are buying set products or in bulk. They also offer gift wrapping services, which can be used as gifts for loved ones.
In the future, we are considering collaborating with the women's community interested in warmth and handling it at wellness-related stores, and we hope to deliver our thoughts and products to more women.