Our target audience is people who have a lifestyle that emphasizes harmony with nature, people who are interested in primary industries, and people who have an interest in and concern for abundant nature.
The age range is from 20s to 40s, and we want to encourage people who don't drink alcohol and drink craft beer for the first time.
The clientele is dominated by urban office workers and active people who enjoy the outdoors on weekends. In particular, it is attracting attention among craft beer lovers because it does not get tired of drinking, but has a strong taste and aroma, and is of high quality.
Wholesale stores are mainly craft beer specialty stores and liquor stores, but they are also available at kappo restaurants, soba restaurants, Italian restaurants, cafes, bars, etc., and are popular for pairing with meals. In particular, we receive many inquiries from restaurants and Japanese restaurants that emphasize local ingredients Mr./Ms.
As for the voices of buyers, we have received positive feedback such as "I can feel the taste well even though it is low alcohol" and "I like the brand because it is environmentally friendly". In addition, there are many comments about specific usage scenarios, such as "Easy to match with meals," "I want to drink after a sauna," and "It's great after mountain climbing, bathing, or sports!", and it is enjoyed as a beer that blends in with various scenes in daily life.
NUDE BEER will continue to pursue harmony with nature and continue to provide high-quality, high-quality beer in cooperation with local people, with the aim of further improving customer satisfaction and contributing to the community.