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big metal london

From London, UK Sustainable Jewelry Brands

7,334
Followers

big metal london

ビッグメタルロンドン
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Our Farms株式会社
From London, UK Sustainable Jewelry Brands
7,334
Followers

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About the brand

From London, UK Sustainable Jewelry Brands
1
Founded in 1987 by designer James McGrath, this innovative jewelry brand offers elegance within everyone's reach and celebrates diverse styles and beauty
2
In pursuit of sustainable design, we offer resin jewelry made from surplus materials created during the production of sunglasses, as well as brass products made from more than 50% recycled materials.
3
It is plated with high-quality gold and silver plating to achieve both beauty and durability. Sustainable materials are also used in the packaging.

More about the Brand Owner

James McGrath

ジェームズ・マグラス

Big Metal London is a jewellery brand that started in 1987 in a modest garden shed by designer James McGrath and has grown into the British high street. In line with his belief that "everyone should get beautiful jewelry at an affordable price", Big Metal offers a wide range of innovative and elegant jewelry. Partnering with major UK retail chains, the brand is loved by many as a brand that celebrates diverse styles and individual beauty, retaining its passion for boutique warmth and avant-garde design.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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Founded on James McGrath's passion that everyone should have access to beautiful jewelry at an affordable price, Big Metal aims to provide elegance that is accessible to everyone. Catering to a variety of styles and celebrating individual beauty, the brand prides itself on saying that "everyone has the right to feel beauty."

What are we doing?

Big Metal London launches a new style every two months to ensure that retailers always offer attractive products. In addition, the brand releases seasonal collections every six months, allowing the brand to stay ahead of the curve in the fashion industry. Our small London-based design team is able to respond quickly to trends and ensure timely product rollouts in line with market needs.
Big Metal London blends perfectly with other brands with its diverse price ranges, wide range of variations, and affordable luxury, enhancing the in-store sales experience.

Commitment to the product

Big Metal London strives for sustainable design and offers resin jewellery made from surplus materials produced in the production of sunglasses, as well as brass products made from more than 50% recycled materials.
Recognizing that 81% of consumers are looking for sustainable options, we are committed to being environmentally friendly.
Big Metal London jewellery is made of brass plated with 22K gold at 0.2 microns and has a durable resin coating, while silver-plated products are similarly coated with 0.5 microns and designed to last.
In addition, all materials are ethically sourced and comply with REACH standards. We offer safe jewelry that is nickel, lead and cadmium-free, and the piercing stud posts are made of allergy-free surgical steel.
Big Metal London strives to balance fashion and safety, offering products that are fully compliant with the stringent standards of the US and the EU.
 
Big Metal London's jewellery is made of high-quality gold and silver plating, making it both beautiful and durable. To ensure that your jewelry lasts longer, it is recommended to store it in a jewelry box after use and avoid direct sunlight and moisture. It also protects against chemicals such as water, perfumes, and lotions to prevent discoloration and damage, so you can use it for a long time.
In addition, we use sustainable materials not only in our jewelry, but also in our packaging. The display cards are made from high-quality recycled paper to maintain a solid shape and reflect our commitment to protecting the environment.

Who are supporting us?

Big Metal London's clients include renowned museums and galleries, including the V&A Museum, the Barbican Centre and the Southbank Centre. These establishments appreciate our sleek design and artistry.
Big Metal London's wide range of price points, wide range of designs, and affordable luxury also complement other brands and contribute to enhance the in-store sales experience.
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