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SOI Granola

SOI Granola

ソイグラノーラ
Vendor
株式会社素意
Using organic and domestic ingredients as the main ingredients, we offer a wide variety of 14 flavors. It is carefully manufactured in our own workshop. May you be a hospitality for yourself and your loved ones.
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T6180001162584

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About the brand

Using organic and domestic ingredients as the main ingredients, we offer a wide variety of 14 flavors. It is carefully manufactured in our own workshop. May you be a hospitality for yourself and your loved ones.
1
The main ingredients are organic and domestic ingredients
2
Rich 14 flavors & freshly eaten sizes
3
Mind and body are happy, reward granola

More about the Brand Owner

香月　幸子

SACHIKO　KATSUKI

Because he likes to make things, like to eat, and loves granola, he opened a granola specialty store in Obu City, Aichi Prefecture in 2016. From sales to local people, we will expand to sales to people nationwide through online shops and hometown tax payments. Rebranded in April 2024, a new granola [SOI] was released, with a wide variety of 14 flavors and a 50g fresh one-eat size. We carefully make each one in our own workshop. The brand name [soi] comes from the old word [original meaning], which means something that I have been thinking for a long time and what I have been thinking for a long time. "Something that makes you happy in your heart and body I hope you will be a hospitality for yourself and your loved ones." It contains the thought.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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"One grain of hospitality."
　
Granola brand in Obu City, Aichi Prefecture [SOI]
The ancient word "original intention", which is the origin of the name, means "long-standing thoughts and true feelings", and contains the wish for people to take care of themselves in their daily lives.
　
At first, it started with a small workshop with a simple desire to "want people to eat delicious granola" and "to deliver something that will naturally make you smile when you eat it."
Eventually, our horizons expanded significantly, leading to our desire to bring health and excitement to people around the world through "Japanese granola" that makes use of Japan's ingredients.
　
What SOI values is not to try too hard, not to put up with too much, and to take care of yourself while having fun.
Using organic and domestic ingredients as the main ingredients, we create products with a wide variety of flavors that you will never get tired of.
The time to indulge a little and meet something that you truly think is "delicious" is a small treat to yourself.
　
The mind rejoices, and the body rejoices.
I want to deliver the joy that spreads from a single grain to as many people as possible.
That is what we at SOI think.
　
　

What are we doing?

Possibilities of new granola
　
Granola is made from oats, which are rich in dietary fiber.
While it is often eaten for breakfast with milk or yogurt, SOI granola can also be enjoyed as an accompaniment to meals or alcohol.
　
-It tastes delicious as it is, but it is also recommended to add it to salads and soups.
-There is also a rich lineup of "Japanese granola" that incorporates the blessings of various parts of Japan, such as Uji matcha, Tamba black bean kinako, and green seaweed from Mikawa Bay.
-Granola "Tsuku" that can be tasted in one bite is perfect for carrying around or snacking.
　
In addition, under the mission of "delivering excitement to the world with Japanese granola", sales have begun not only in Japan but also overseas.
We have evolved granola that originated in the United States with ingredients and perspectives unique to Japan.
　
In our own workshop, we consistently carry out everything from product development to bagging using carefully selected materials and manufacturing methods, and protect the taste and quality by the hands of craftsmen.
　
We are working on development and manufacturing every day to deliver "a piece that adds a little luxury to everyday life", not just breakfast.
　
　

Commitment to the product

The main ingredients are organic oatmeal and domestic brown rice flour
Gluten-free Kraft Granola
　
At SOI, we carefully select organic and domestic materials whenever possible.
Gluten-free, egg- and dairy-free, carefully crafted granola.
　
For example, the base of granola is organic oatmeal.
Add organic coconut oil, domestic brown rice flour, and raw sugar from Tanegashima.
　
Then, we will match the flavors and mix organic nuts, dried fruits, and other toppings in the best amount that we have arrived at after repeated trial production.
　
Currently, 12 types of domestic ingredients are used, including Kyoto Uji matcha, brown sugar from Okinawa, and ginger from Kochi Prefecture.
　
We value both being able to continue every day with peace of mind and being delicious enough to make you want to eat it again.
　
　
　

Who are supporting us?

Self-maintenance
Also a gift for your loved ones
　
"You can get a good amount of dietary fiber and eat without feeling guilty."
"The Japanese flavors are fresh, and I especially like matcha."
"I'm happy that it's easy to carry around in small portions and don't eat too much."
　
We receive such voices from our customers every day.
　
People who want to enjoy a little luxury while paying attention to health and ingredients, those who are looking for gluten-free, and those who are particular about choosing gifts.
　
I'm doing my best every day, so I want to maintain it properly.
I want to eat delicious food, but I'm still happy if it's guilt-free.
　
I want to give what I like to that important person as well.
　
"I want to take care of myself" and "I want to give a heartfelt gift to my loved ones" - SOI wants to be a brand that is close to such thoughts.
　
　
　
　
　
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