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BEAN

【Scalp care / eyelash care】Born from a scalp serum that focuses on the root cause of head problems. 2023 Bakuchiol skincare series starts.

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BEAN

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株式会社ケープロジェクト
【Scalp care / eyelash care】Born from a scalp serum that focuses on the root cause of head problems. 2023 Bakuchiol skincare series starts.
1,827
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About the brand

【Scalp care / eyelash care】Born from a scalp serum that focuses on the root cause of head problems. 2023 Bakuchiol skincare series starts.
1
A brand inspired by the possibility of regenerative medicine using one of the growth factors of aesthetic medicine, focusing on the root causes common to various head problems, a representative who has been involved in the beauty industry for more than 25 years.
2
Product development has been ongoing since 2006. With the desire to be used safely by people of all ages, genders, and skin types, the skincare series is a natural cosmetic that does not use raw materials derived from animal products.
3
2020: Launched in Thailand, a beauty powerhouse, the eyelash serum Bean Eyelash Serum has spread by word of mouth among Thais and local Japan residents, and has become the most talked about product.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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BEAN was born from the "Scalp Serum Bean Hair Essence" that focuses on the root cause of head problems.
 
In the world of aesthetic medicine, which our representative is still involved in, it is a product that was inspired by the mechanism of regenerative medicine technology (for skin problems) that already existed at the time of development.
 
The general public may have heard of the treatment that a famous baseball player who is active in the majors aimed to return to work in as little as 6 weeks with PRP therapy instead of surgery, but this is a type of regenerative medicine, and it was already done in the field of beauty at that time.
 
If growth factors activate cells, wouldn't new hairs change where there is no hair, white hairs become black, and fine hairs become thicker and stronger?
With this in mind, we have continued to conduct repeated research and development since 2006, and we have continued to this day.
 
"I want the worries of the people in front of me to be alleviated as much as possible."
"I want you to smile."
"I want you to feel happy."
 
It's very simple to put into words, but it is "my child" who creates and raises products with this kind of feeling.
Since the beginning of development, we have continued to listen to the voices of our customers and continue to focus on "satisfaction" after use in order to become a product that fulfills the customer's own wishes of "I want to be like this, I want to do this" as much as possible.
We will continue to develop products that are loved by our customers.
We sincerely hope that our products filled with love will help you to enhance the charm of your customers.

What are we doing?

BEAN's theme is"Prepare, nourish, and nurture the soil environment"The message is common to all products.
 
Just like growing a plant, prepare the soil for sprouts, provide it with water and the nutrients it needs, promote its growth, and sometimes expose it to sunlight and cover it to prevent frostburn to support its growth.
If they feel like they're about to fall, I'll put up a strut to help them grow more and more.
We are working on the development of products with such a theme.
 

Commitment to the product

[BEAN Hair Essence Premium / Scalp Serum Bean Hair Essence Premium 60ml]
 
By focusing on the mechanism of hair and scalp, it is possible to achieve healthy voluminous hair.
Eight key growth factors*1 are carefully selected, and 17 amino acids*2 and B vitamins*3, which are the constituents of hair, are carefully selected.
The scalp care ingredient Capixil*4 and the highly moisturizing ingredient*5 have been newly added to give hair firmness and firmness, making it dense, dense and healthy.
With a delivery system that enhances overwhelming penetration power*6, it is smooth and dripping.
 
 
[BEAN Bakuchiol Ceramic Cream / Brand name: Bean Ceramic Smooth Cream]
 
A new bakuchiol*1 skin care series is born.
#水光肌クリーム #陶器肌 #水光ツヤ肌 #毛穴レス肌
 
Contains bakuchiol*1, a plant-derived ingredient called next-generation retinol. Multiple types of ceramides*2, niacinamide*3, and CICA*4 work to make the skin naturally moisturized and shiny. It leads to smooth, toned, and glossy transparent skin like porcelain.
Although it is well moisturized, it is non-sticky, so you can use it without hesitation even before makeup, finish the skin without pores, and enhance the glue of makeup. Regardless of the season, for various skin types such as dry skin and sensitive skin*5.
 
*1 Skin conditioning ingredients*2 Ceramide NP, Ceramide AP, Ceramide EOP, sphingolipids, phytosphingosine (moisturizing ingredients) *3 Skin conditioning ingredients*4 Centella Asiatica extract, Madecassoside, Asiaticoside (skin conditioning ingredients) *5 Not all people do not have skin problems.
 
 
 

Who are supporting us?

Due to the characteristics of the item, BEAN's products are used by people of all ages, men and women, and people with various skin types.
 
Scalp serum Bean Hair Essence Premium is a unisex product that can be used by both men and women, and is available at beauty salons, beauty salons, and dermatologists and specialty clinics as a home care product used by people who are taking medication or receiving treatment.
 
The products of the Bakuchiol Skin Care Series have been very well received by customers after the age of 30, who are particularly concerned about aging care, and the Ceramic Smooth Cream in particular is the most repeated product in the BEAN series.
 
We have received feedback from people who have skin problems such as nasolabial folds, uneven pores, sagging, and facial wrinkles that they feel satisfied immediately after use.
 
It is a product that took shape from the real skin concerns of women in their 30s ~ 70s who go to aesthetic medical clinics and the company's own questionnaire aggregation.
We have commercialized it by reflecting the voices of Thai people who want results immediately after use.
Immediately after using it, I thought, "What?! We aimed to surprise you.
 
Of course, I also perform treatments at the clinic and go to the esthetics, but ...
You can be surprised by the results on a daily basis, easily, and immediately after use, "That!?
It is a product that aims to be good for such greed.
 
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