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Yakuzen Life

Yakuzen Life

ヤクゼンセイカツクゼン
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合同会社CHINO
KUZEN is a chawanmushi and soup brand designed for people with busy daily lives.
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About the brand

KUZEN is a chawanmushi and soup brand designed for people with busy daily lives.
1
Supervised by a registered dietitian: Seven kinds of medicinal ingredients With the concept of 'A bowl of everyday comfort from within,' This is a brand that brings the concept of medicinal cuisine into modern life.
2
Freeze-dried for two different ways to enjoy it Add an egg and heat it in the microwave to make chawanmushi. Pour hot water over it and it becomes a medicinal soup. We deliver an easy bowl for busy everyday life.
3
Meeting the needs of souvenirs and gifts Individually wrapped and stored at room temperature, easy to handle, and elegantly packaged in a traditional restaurant-style style. It is also very popular as a gift.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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KUZEN says she feels "somehow unwell" and "can't shake off fatigue."
"Eating habits tend to be irregular"—We want to empathize with the concerns of modern people
This was born from that feeling.
　
We ourselves often fall ill in our busy daily lives or have trouble with meals,
Sometimes things get neglected, so I thought, 'It's easier to do this,
And at the same time, I hope I can eat meals that truly care for my body."
I've been feeling it.
　
Traditional medicinal cuisine concepts combined with modern freeze-drying techniques.
By combining these two, anyone can easily
We aimed to create products that could be enjoyed and continued deliciously.
　
What KUZEN values is that every day at the table
Adding a 'warm and relaxing time.'
Even in busy days, a small bowl
I want to be someone who can reset my mind and body—that is the kind of person I want to be.
I hope so.
　
Expanding products and services to help you "settle from within"
We will continue to support your daily life.
　
Through KUZEN, every day can be a little healthier,
May it become a pleasant experience.
That is our wish.

What are we doing?

At KUZEN, under the concept of "A bowl of daily dishes that can be cleansed from within," we create products that blend the wisdom of medicinal cuisine with modern freeze-drying techniques. What we value most is "convenience," "deliciousness," and "gentleness to the body" that allows you to continue comfortably even in busy daily life.
　
Under the supervision of a registered dietitian, we are meticulously committed to ingredient combinations and flavor balance.
　
By adopting the freeze-drying method, the nutrients and flavors of the ingredients are preserved, enabling long-term storage without relying on preservatives or additives. With just hot water and eggs, you can prepare authentic chawanmushi or soup in just 3 minutes. This makes it easy to add an extra dish to your daily meals, even if you're not good at cooking or are busy.
　
In product development, we have always thought, "How can we make it easier to care for your body while still caring for it properly?" and have repeatedly prototyped and improved it. In particular, we struggled with selecting ingredients and adjusting the flavor, but we made sure to finish without compromise on the details so that people would feel "never bored eating every day" and "their bodies will be pleased."
　
Going forward, we will continue to create products that consider SDGs and health-conscious factors while leveraging the wisdom of medicinal cuisine. KUZEN will continue to deliver "gentle bowls" that accompany your everyday life.

Commitment to the product

Every KUZEN product is a masterpiece that balances ease of use with gentleness for the body. Among them, the flagship product, the "Supreme Chawanmushi Mix," is an authentic chawanmushi base finished using the freeze-drying method. With just hot water and eggs, the smooth and deeply flavored chawanmushi is ready in just 3 minutes. Moreover, by simply dissolving it in hot water without adding eggs, it can be enjoyed as a richly flavorful medicinal soup, making it a two-way dish.
　
This chawanmushi mix is balanced with seven medicinal ingredients: chicken, white onion, shiitake mushrooms, ginger, pine nuts, goji berries, and wood ear mushrooms. Utilizing the unique benefits of each individual, it supports daily health management. Under the supervision of a registered dietitian, we have been thoroughly focused on the balance of flavor and texture.
　
Many customers who have actually used our service have commented, "It's helpful to be able to make it quickly even on busy mornings," "It warms my body," and "It's delicious as a soup." It's also popular as a gift, with comments like, "I chose it as a gift to care about the health of someone important."
　
Additionally, since the original flavor and nutrients of the ingredients are preserved, everyone from small children to the elderly can enjoy them with peace of mind.
　
KUZEN products are crafted with meticulous attention to detail to deliver "relaxing moments" to your daily dining table. Please try experiencing its gentle flavor and ease of use at least once.

Who are supporting us?

KUZEN is supported by people of all ages. We receive many orders especially from busy business professionals, mothers and dads raising children, and those with strong interest in health and beauty. Perfectly matching needs such as "I want to add an extra dish to my daily meals," "Easy nutrition," and "Caring about my family's health" has generated many repeat customers.
　
Demand for gifts is also high, with comments such as "I chose it as a gift for someone special," and "I was very happy when I gave it to a friend who tends to feel unwell." In fact, it is now available not only in online shops but also in health-conscious select shops and gift shops.
　
Customers have shared many comments such as "It's simple yet authentic," "Warms the body," and "It's delicious as a soup," leading to more posts on social media such as "I took a relaxing break at KUZEN" and "My whole family is enjoying it together." Going forward, we will continue to strive to be a brand loved by many people as a brand that accompanies your everyday life.
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