Vavaira

ヴァヴァイラ
Vendor
株式会社Vavaira Japan Cosme
Developed by an active esthetician. All products contain the in-house developed raw material "Natsudaidai Peel Oil" born from the peeled tangerines grown on our own farm. A skin care brand that takes care of the skin.
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T1250001016110

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About the brand

Developed by an active esthetician. All products contain the in-house developed raw material "Natsudaidai Peel Oil" born from the peeled tangerines grown on our own farm. A skin care brand that takes care of the skin.
1
It's enough, even though it's small. : A simple 3-step skincare routine that carefully selects only the truly necessary ingredients.
2
It's fast, yet it's real. : Complete with three carefully selected items without layering multiple types. Gel cream is a time-focused skincare product that can also be used as a sleeping pack.
3
Simple yet authentic. : Developed by an active esthetician. Proven use of directly managed salons. Free formulations and various tests have been conducted, combining gentle skin care with carefully selected formulas.

More about the Brand Owner

重弘佳美

Yoshimi Shigehiro

In my teens and 20s, I continued to suffer from serious skin problems, but when I learned about beauty while raising my children and realized that my skin was changing with the power of cosmetics and esthetics, I was convinced that "if your skin changes, your heart will change. I want to deliver this experience to as many people as possible - with that in mind, I founded in 2000. Since then, for more than 24 years, we have continued to listen to the voices of our customers at the site of directly managed beauty salons. Vavaira cosmetics was born from the accumulation of these products and the desire to "be close to the beauty of 10 years from now". Our philosophy is to "enrich society by enabling women to become independent and shine." We will continue to be a presence in your life.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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The original experience that "if your skin changes, your heart will change and your life will change"
The starting point of Vavaira cosmetics lies in the deep skin concerns of the brand owners themselves. In my teens and 20s, I was plagued by serious skin problems. However, by learning about beauty and encountering esthetics and proper skin care, I enjoyed the joy of getting my skin in shape little by little. When you have confidence in your skin, your heart will brighten and your life itself will change in a positive way. It was founded in 2000 with a strong desire to deliver the excitement of this personal experience to many people.
 
I want to be close to the beauty of 10 years from now
Since then, for more than 24 years, we have been directly touching the skin of our customers at the site of directly managed esthetic salons, and we have not missed even the slightest change. What I ended up with was not makeshift care, but the desire to be close to the beauty of 10 years from now.
What we want to achieve is not just the provision of "cosmetics". Through the time of self-care through daily skin care, we help each person bring out their true beauty and shine in their lives with confidence. Based on the philosophy of "contributing to a wonderful society by allowing women in the world to shine independently," we hope to continue to be a presence that heals our customers and gently accompanies them.
 

What are we doing?

Skincare that combines the power of plants with the wisdom of estheticians
Vavaira Cosmetics focuses on "moisturizing" and "skin touring" based on the knowledge of professionals who have continued to face customers' skin at the site of beauty salons. We propose three simple steps to "wash, moisturize, and protect" to gently care for the skin. Because we are rich in information and processes in today's world, we have realized smart care that can be continued without hesitation.
 
In-house developed ingredient "Natsudaidai Peel Oil" produced from our own farm
What we focused on is the power that plants create to protect themselves, "phytochemicals". In order to create cosmetics that are truly skin-friendly and powerful, we decided to do it with our own hands, starting with the creation of the ingredients. At our own farm in Yamaguchi Prefecture, the prefectural flower "Summer Mandarin Orange" is carefully grown without using pesticides or chemical fertilizers, while sweating through the sweat of grass pulling. All products contain the plant-derived ingredient "Natsudaidai Peel Oil" uniquely extracted from the peel. It delivers a sense of security that you can see the face of the creator and the rich blessings of plants to your skin.
 
 
 
Balancing thorough "gentleness" and "special formula"
Because we have been in contact with many skins, we do not compromise on consideration for sensitive skin. We thoroughly implement a "free formula (no ingredients)" that determines unnecessary ingredients for each product. In addition, we only deliver products that have been tested for sensations and gel creams to be "stinging" for people with sensitive skin and have confirmed that they have little sensory stimulation such as tingling and tingling.
(*This does not mean that skin irritation does not occur in everyone.)

Commitment to the product

Achieve your ideal skin through the shortest route with three simple daily steps.
This lineup is also easy to propose as retail products.
 
[Vavaira Matcha Facial Cleanser (Cleanser)] 'Removing Care' Creates the Beautiful Skin of the Future
It features dense, elastic foam that doesn't fall off even when turned upside down. Contains plant ingredients such as 'tea leaf extract (matcha),' which contains catechins. Gently washes away pore dirt and old keratin while reducing friction burden, leaving a moist feel like post-skincare treatment. Suitable for people of all ages and genders, this is the perfect first approach for those who dislike tightness after washing their face. (Five Ingredients Not Used)
 
 
 
 
[Vavaira Serum] Instantly after washing your skin with plump, firm texture
This serum is the first serum used as a "booster" (※introduced) for cleansed skin. Carefully selected plant extracts such as 'Kibana Holland Sennichi Extract' quickly blend into the stratum corneum*, leaving your skin smooth. It leads to a plump, firm and elastic feeling that pushes you up from within, making it an anti-aging care item that can also be used by those who have started to worry about dryness or lack of firmness due to aging. (7 free ingredients / stinging tested)
(*Up to the stratum corneum *Care according to age)
 
 
 
[Vavaira Gel Cream] A 2-way pack that moisturizes in the morning, and 'just apply and sleep' at night.
This is a multifunctional gel cream used as the finishing touch for skincare. Plant ingredients such as aloe vera leaf extract provide a refreshing sensation and provide rich hydration without being sticky. Apply generously at night to also serve as a "sleeping pack." This cream is also used as a finishing pack for facial and bust care at our directly managed salons, and is proven by professionals. (6 free ingredients / stinging tested)
 
 

Who are supporting us?

For those struggling with signs of age or dryness, and seeking smart choices
Vavaira cosmetics are widely supported, especially among people in their 30s to 50s who are starting to notice dryness, lack of firmness, and roughness. Additionally, because various tests are conducted, it has been praised by people with sensitive skin for its "gentle feel." By eliminating complex processes, it offers a smart choice for busy modern people seeking "time-effectiveness" and responsiveness.
 
 
Highly rated by esthetic salons both in Japan and abroad, as well as by hometown tax donations
In addition to our proven track record at directly managed salons, our quality has led to our adoption not only in Japan but also at overseas esthetic salons in Vietnam, Cambodia, and China, where we use them for professional treatments (Vavaira Esthetic). The suggestion of "using the quality used in salons at home" can also be applied to customer service at retail stores. It is also used as a 'hometown tax return gift' in Shunan City, Yamaguchi Prefecture, further supporting the brand's reliability.
 
Voices of joy from actual buyers
"Since I started using matcha facial cleanser, my friends have been complimenting me, saying, 'Your skin feels great!' "Looking in the mirror has become enjoyable!"
"I apply plenty of gel cream at night and put it in a pack. Even though it's not sticky, the texture when I wash my face the next morning is surprisingly writhing."
"Since I started using serums, I feel like my skin condition has improved. It's an essential protective cosmetic for me."
(*These are personal impressions and do not guarantee efficacy.)
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