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Bryterlater

Bryterlater

ブライターレイター
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株式会社波々伯部商店
From New Zealand. Brewers began their journey in 2019 to explore Europe's renowned wine regions. Organic old vine grapes combined with delicate "infusion" winemaking create a rich umami and smooth texture.
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About the brand

From New Zealand. Brewers began their journey in 2019 to explore Europe's renowned wine regions. Organic old vine grapes combined with delicate "infusion" winemaking create a rich umami and smooth texture.
1
Founded in 2019 by a brewer who gained experience visiting restaurants and renowned European wine regions. It expresses the diverse terroir of North Canterbury, which he was captivated with, with precision and luxury.
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Avoiding strong extraction and focusing on 'infusion' winemaking, where grapes are soaked, and aging in aged barrels. It is a one-of-a-kind flavor praised by Japanese professionals for its "wonderful depth, umami, and pleasant saltiness."
3
Precious old grapes planted between 1992 and 2004 are luxuriously used organically and in low yields. It traps the complex nuances brought by each vineyard's soil, such as clay and gravel, in bottles.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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The reason for launching the brand BRYTERLATER was the desire to "naturally convey the true charm of wine."
　
　
　
　
In the world of winemaking, the individuality and skills of the producers often come to the forefront, but we must always listen to the "voice of the grapes themselves,"Wines that make the most of nature's blessingsWe want to deliver that to you.
The goal is to capture as much of the energy in the bottle as possible from the rich land and climate of North Canterbury, and the grapes grown organically.
That is the starting point.
　
When I first started making wine, I sometimes struggled with the gap between my ideals and reality. Leaving things to nature often doesn't go as planned, and every day I feel the same excitement and sorrow over the weather and grape yields each year. However, I realized that this uncertainty is the depth of wine and the source of its unique flavor, and I value the individuality that is born only in that year and moment, rather than perfection.
　
BRYTERLATER's wines are crafted with the hope that each drinker will be able to enjoy them freely by embracing their individual sensibilities and occasions. We want you to feel the diverse expressions of wine and the richness of nature's blessings, free from rigid rules and fixed ideas. These feelings run at the very foundation of our brand.
　
Going forward, we want to continue delivering wines that sincerely express the unique characteristics of the land, season, and grapes, walking together with nature. Through BRYTERLATER's wines, we hope to be a presence that brings small joys and discoveries to everyday life.

What are we doing?

Using organically grown grapes from carefully selected vineyards in North Canterbury, we make the most of nature's blessings in winemaking. In the fields, we minimize the use of chemical fertilizers and pesticides, practicing sustainable farming methods that minimize the burden on soil and ecosystems.
We place great importance on bringing out the natural vitality of the grapes.
　
The winery strictly enforces a "minimal intervention" approach, minimizing manual manipulation during fermentation and aging.
For example, fermentation is left to natural yeast, and clarification and filtration are kept to a minimum, so that the unique character of the grapes and the region is directly expressed in the wine. It also incorporates traditional yet careful techniques, such as gravity-based movement and gentle pressing with a basket press.
　
　
　
　
One of the challenges in product development was the need to flexibly adapt to the different climates and grape yields each year. Because we let things take their natural course, there are many unpredictable changes and challenges, and sometimes bold decisions and patience are required. However, the wines born through this process possess a unique character and depth.
　
Furthermore, from the perspectives of sustainability and SDGs, we are advancing initiatives with a conscious social responsibility such as a production system with low environmental impact and the adoption of recyclable packaging. Through winemaking, we aim for a future where nature, people, and local communities can develop sustainably in harmony.
　
BRYTERLATER's wines are not just drinks, but rather "stories" filled with nature, the land, and the passion of the makers, aiming to be a presence that accompanies your dining table and daily life.

Commitment to the product

　
　
　
The cultivation theme is "Organic, Low Yield, and Expression of the Land," while the brewing theme is "Delicacy, Cleanliness, and Imagination." Our biggest commitment is the 'infusion' approach, which avoids aggressive extraction. Gently soak the fruit by crushing with foot or by gentle pump-over gravity using pumps and buckets. Aging mainly uses old oak barrels (some stainless steel or amphorae), producing wines that retain a silky, delicate texture and the grape's original fresh acidity.
　
　
　
　
All of these wines are naturally crafted and flavorful to reflect the unique character of the region, and many customers have highly praised them for their unique clarity and depth, as well as their ability to pair well with meals.

Who are supporting us?

BRYTERLATER's wines are supported by a wide range of people, especially those who prefer natural styles or are deeply interested in organic products. It is especially highly rated by wine lovers in their 30s to 50s, those who care about food and lifestyle, and professionals in restaurants and wine bars.
　
In terms of actual customer base, there are many specialty shops that actively handle natural wines, restaurants and cafes that emphasize sustainable ingredients, and these are popular not only in the North Canterbury area but also in select shops and online stores in urban areas.
　
Buyers have shared comments such as "The natural taste doesn't make you tired of drinking," "It pairs perfectly with food," and "You can enjoy different expressions with each season," making it a popular choice for gifts and special occasion toasts.
BRYTERLATER's wines go beyond just drinks, loved by many as "gentle luxuries" that accompany everyday life.
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