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Kumejima's red sweet potato

Kumejima's red sweet potato

クメジマノベニイモ
Vendor
株式会社ロート・F・沖縄 スイートフーズ久米島
We process high-quality red sweet potatoes grown on Kume Island, which has been certified as a base production area for red sweet potatoes from Okinawa Prefecture, into pastes, powders, dried sweet potatoes, etc., and deliver them to customers nationwide.
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About the brand

We process high-quality red sweet potatoes grown on Kume Island, which has been certified as a base production area for red sweet potatoes from Okinawa Prefecture, into pastes, powders, dried sweet potatoes, etc., and deliver them to customers nationwide.
1
We use red potatoes harvested on the island with the highest production of red potatoes in Okinawa Prefecture, the island where the world's first antamodori weevil has been eradicated, and deliver high-quality products stably.
2
The directly managed farms are certified by ASIAGAP, and the factory thoroughly implements hygiene management and quality control, and sets the number of general live bacteria to less than 300 as its own standard to deliver safe and secure products.
3
Red sweet potatoes are rich in anthocyanins, dietary fiber, vitamins, minerals, etc., and are expected to have high antioxidant effects and are effective against lifestyle-related diseases.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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The reason why we at Sweet Foods Kumejima started the red sweet potato business was because we believed in the potential of Kumejima, a special island. In December 2012, Kumejima became the first miracle island in the world to be confirmed to eradicate the sweet potato pest Arimodoki weevil. In response to this historic event, the momentum to increase the production of red potatoes on the island increased, and in March 2015, Okinawa Prefecture certified it as a base production area for sweet potatoes.
　
Currently, Kumejima is a major producer of about 50% of Okinawa's red sweet potatoes. But what we aim for is not just to expand production. Our mission is to maximize the value of red potatoes grown on this beautiful island, helping to revitalize the local economy and secure jobs.
　
While inheriting the rich natural environment of Kume Island and the agricultural technology built up by our predecessors, we will create the future of the island through safe and high-quality processed red sweet potatoes. That is our thought, and this is the wish we put into this business.

What are we doing?

What we value is "face-to-face agriculture" and "harmony with nature". The red sweet potatoes used are only produced by contract farmers on Kumejima Island and on their own farms that have received ASIAGAP certification. We use only fresh, safe, and secure red sweet potatoes that can see the faces of the producers.
　
Of particular note is the natural purple pigment anthocyanins contained in red potatoes. This is a type of polyphenol found in blueberries and other substances, and has antioxidant effects, and is expected to improve visual function and prevent and suppress lifestyle-related diseases. In order to make the most of this blessing of nature, we pursue processing technology that minimizes the deterioration of color and flavor.
　
In addition, in order to respond to the growing global interest in food safety, we have obtained ASIAGAP certification and practice comprehensive quality management that includes not only "food safety" but also "environmental conservation", "occupational safety", and "labor management". With a view to expanding to Asia, we aim to build a brand of red sweet potatoes from Kume Island.

Commitment to the product

Our main product is processed products that deliver the deliciousness of red sweet potatoes nurtured by the nature of Kumejima in various forms.
　
Red sweet potato pasteis a frozen product made from a variety called "Chura Koikoi", peeled and steamed, and then carefully strained with a puree machine to form a paste. It is mellow and has a good mouthfeel, and can be used as an ingredient in Japanese and Western sweets, such as red sweet potato tarts, red sweet potato mochi, and red sweet potato bean paste. Thorough quality control that checks the color with the human eye and actually tastes it to check the taste ensures stable deliciousness.
　
Red sweet potato powderis manufactured using the only "pass-through airflow type dryer" and "airflow type crusher" in the prefecture. Because of the airflow grinding that does not apply heat, the aroma and flavor are maintained with little discoloration, resulting in a uniform and beautiful red sweet potato powder. It can be used for a variety of purposes, from traditional Okinawan sweets such as umni, kasam chi, and red sweet potato dumplings, to red sweet potato ice cream and cookies.
　
Dried red sweet potatoThe sweet "Oki Yume Purple" is aged in the refrigerator for 40~60 days to increase the sugar content, and then dried at 50°C for 6 hours. It is a gem that allows you to fully enjoy the natural sweetness of the sweet potato with a sugar content of 50~60 degrees and the original flavor of the sweet potato.
　
Fermented dried red sweet potatoes are made by fermenting Oki Yumeshi paste with enzymes to promote the saccharification of starch, and the fermented paste is molded and dried. The sugar content of fermented dried sweet potatoes after drying is over 60 degrees, and it is truly called the chocolate of the field.

Who are supporting us?

Our products are particularly loved by health-conscious customers and those who are particular about natural materials. It has received high praise from those who are paying attention to the health benefits of anthocyanins contained in red potatoes, as well as those who are working on diet and body makeup.
　
For commercial use, it is widely used by people in the confectionery industry, such as Japanese confectionery shops, Western confectionery shops, and bakeries, and has a track record of being used in school lunches. In addition, we deliver our household products to customers nationwide through our mail order site, and we have received many comments such as "the natural sweetness is delicious" and "I can safely feed my children."
　
We are also considering expanding to the Asian region, and we have established a system in place that allows overseas customers to choose from Kumejima red sweet potatoes that have cleared international quality standards through ASIAGAP certification.
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