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With the motto of "making everyday life a little more convenient and rich", we are creating leather products Gutto with a twist.

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Gutto

ギュット

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革工房yino

With the motto of "making everyday life a little more convenient and rich", we are creating leather products Gutto with a twist.

〜1,000

Followers

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About the brand

With the motto of "making everyday life a little more convenient and rich", we are creating leather products Gutto with a twist.

Gutto is. It is a leather cover that is placed on the W clip. You can conveniently carry key chains and accessories by putting them in a favorite place such as a bag or pants.

Parts that can be attached to the Gutto include coin cases, card cases, pen holders, winding holders, shoulder belts, etc.

Learn more about this brand

Why are we doing?

What are we doing?

Commitment to the product

Who are supporting us?

Why are we doing?

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Originally, I was interested in manufacturing, and started creating leather bags and accessories about 7 years ago. I myself often think that the inside of my bag is so messy that it is difficult to find things, and I have come to think every day about how I can make my bag easier to use and look better. In particular, I want to make it easier to take out small items that tend to be left behind," and I came up with the idea of using the W clip. From there, we thought about the design and repeated prototyping, and arrived at this product, Gutto.

Gutto uses a W clip so that the mouth of the bag can be attached to a place around you that is easy to take out, even if it is a small item that tends to be buried in the bag. Parts can be removed with jumper hooks, so you can select and use your favorite parts

I would like to add more interesting parts in the future!

What are we doing?

< commitment to design>

Gutto is designed to be as simple and easy to use as possible. In addition, by making it possible to replace the parts attached to the Gutto with jumper hooks, it is highly convenient and various parts can be used according to the user's preference.

Commitment to < leather>

In addition to the perspectives of quality, price, and stable supply, we want to use materials and parts that are environmentally and socially friendly. The main material of this product is cowhide. Cowhide is made from cowhide, which is a by-product of meat, and is an effective use of resources. In addition, leather processing is carried out in Japan, and we regulate the use of chemicals that are harmful to the environment and the human body.

Commitment to < manufacturing>

In manufacturing, we use hand clickers and hand presses to cut leather and attach hooks to prevent uneven quality in the manufacture of parts. In addition, leather is sewn one by one carefully using an industrial sewing machine.

Commitment to the product

To use Gutto parts more comfortably, you will need a Gutto body. In addition, as a part that attaches to the Gutto body, there is a place to put the removed mask and a mask holder that is convenient to carry, and these products have gained the support of many people in Makuake. In addition, the mask stand won the Omotenashi Selection 2022 (*)!

Future focus products will be coin cases and card cases.

* Omotenashi Selection is an award established in 2015 with the aim of discovering and disseminating Japan's excellent products and services full of hospitality to the world. It is operated by more than 20 private companies, and when certifying, we conduct an actual examination by foreign experts living in Japan. https://omotenashinippon.jp/selection/

Who are supporting us?

The target audience is a wide range of age groups, mainly men and women in their 40s.

In Makuake, about 30% of the total number of people in their 40s for both Gutto and mask stunts by age group, and 6~7% of men are men. It is a product that is relatively more popular among socially and economically stable people than among young people.

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There is a return period, so you can rest assured even if you are purchasing for the first time. Try different brands.

Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

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