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m.m.d.

m.m.d.

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株式会社make my day
It is a "Seto ware" tableware brand that manufactures things in collaboration with potters and workshops with reliable technology and passion cultivated in Seto City, Aichi Prefecture, a pottery town with a tradition of 1,300 years.

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T8180001111028

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About the brand

It is a "Seto ware" tableware brand that manufactures things in collaboration with potters and workshops with reliable technology and passion cultivated in Seto City, Aichi Prefecture, a pottery town with a tradition of 1,300 years.
1
It is made by baking fine-density soil with high-temperature heat, so it is strong, hard to crack, and hard to chip. You can use a microwave oven, dishwasher, and oven.
2
It is a product that combines a design that is close to modern lifestyles and ease of use. With a minimalist design, it fits a wide range of ages, from children to adults.
3
It is "Seto ware" in Seto City, Aichi Prefecture, which has a history of 1300 years. There are slight individual differences in the products, and the breath of the craftsman is conveyed.

More about the Brand Owner

株式会社make my day

カブシキガイシャメイクマイデイ

In order to spread the local specialty "Seto ware", we plan and develop a wide range of ceramic products that are not limited to tableware. Based on the concept of "collaboration with production areas," we will breathe new life into traditional pottery starting from the original brand "M.M.D.", whose main product is a characteristic regular hexagonal plate.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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I want people all over the country to know more about the goodness of Seto ware.
　
Seto ware has been nicknamed "Setomono", but many young people mistakenly think that it is made near the Seto Inland Sea.
In the first place, Seto flourished as a pottery production area 50 to 60 years ago.
It is said that "there is nothing that cannot be made".
Blessed with high-quality raw materials and encouraged by the environment, the skills of excellent craftsmen have been passed down from generation to generation, and traditional culture has been fostered.
Seto has been in decline since its peak, but the passion of the craftsmen and the traditional techniques have not changed.
While collaborating with kilns and workshops to improve the quality of our products through joint development, we aim to have everyone experience the "wonders of Seto ware" and contribute to the local community as a production area collaboration brand.
　

What are we doing?

　
M.M.D. has developed products that are easy to use at the dining table, are hard to break, and combine practicality and simple design that blend in with other tableware.
By combining the traditional technique of painting two colors of glaze (Uwagusuri) left by our predecessors with the hexagonal utsuwa, we embody the brand concept in the process of selling to the younger generation.
　

Commitment to the product

　
All Seto ware products can be used in dishwashers, microwave ovens, and ovens. The smooth texture that is easy to handle is easy to maintain on a daily basis, and it is safe for children to use.

Who are supporting us?

Focusing on women in their 20s and 30s
It is supported by a wide range of people, regardless of age or gender, from those who are particular about tableware to those who want to buy tableware for the first time living alone.
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