Key customer segments and needs
○ Mainly women in their 20s to 50s.
○ Those who like fragrance products.
○ If you are looking for a gift.
○ Wedding gifts and returns, baby gifts, birthdays, etc.
To all those who love fragrances
The brand used to be aimed at women who live busy in modern society, but recently, as a "fragrance etiquette", more and more people are incorporating fragrance into their lifestyles, regardless of age or gender, and demand is expected in the future.
I'm not good at perfume... We recommend it as a category that is easy to try even for customers. The scent that gently envelops the body can be enjoyed by people of all ages.
I want to give it to my loved ones,
Select gifts that bring smiles and healing
A variety of visually cute items are in high demand as gifts, ranging from petit gifts to gifts.
An original scent that you can feel unique and particular about
"A scent like no other" and "A scent that is praised by others" are often received from customers who are loyal to it. "Fragrant body care" can be said to be an item that makes yourself and those around you smile.