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SABA Rooibos Tea

SABA Rooibos Tea

サバ
Vendor
有限会社サバ
It has been 35 years since we delivered Rooibos. This rooibos is a classic style with a caffeine-free and refreshing taste.
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T3200002023323

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About the brand

It has been 35 years since we delivered Rooibos. This rooibos is a classic style with a caffeine-free and refreshing taste.
1
SABA has been operating since 1990 from the import and sale of rooibos tea.
2
Rooibos is made from South Africa Rooibos Limited Red Mark raw material, 3.5g of classic-style tea leaves.
3
It is instructed by heavy users who have been drinking rooibos for many years.

More about the Brand Owner

有限会社サバ

SABA,INC.

Based on the concept of "science of ecology and the environment", SABA will deliver products that make everyone's food, life, and environment comfortable, such as "Rooibos tea" from South Africa, "bonito furi dashi" of authentic Japanese-style dashi, and "eco soap" of vegetable detergent.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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It started with the encounter of several tea packs
The founder of our company was busy at the end of the Showa era, and when he was physically and mentally tired, he met Rooibos with a few packets of tea bags from a friend. We were impressed by the fragrant taste of the first drink and wanted people to know the charm of rooibos, so we founded it for the purpose of importing and selling rooibos tea. Rooibos is a herbal tea that can only be harvested in South Africa, meaning "red bush" tea RED BUSH TEA. It was a rare health tea that has been loved locally for a long time, exported as a state-owned business abroad (except for South Africa), and can only be purchased at a limited number of health food stores in Japan. Therefore, I wanted this wonderful tea to be known to many people.
I went to South Africa to learn more about Rooibos. South Africa was impressive with its more modern buildings and bright blue skies that I had imagined. I drove to the rooibos field at the foot of the Darberg Mountains. The soil is dry, acidic. The rooibos tree is about 1.5 meters tall, but the roots are 2~3 times larger than that, and the roots absorb moisture and minerals from the soil. It is precisely because of this harsh environment that rooibos tea is born.
　
After that, I went to Rooibos Corporation (now Rooibos Limited) to inspect the tea processing site and quality control process, and saw the wonders of rooibos firsthand, which convinced me that rooibos tea is good.
So I started my company and established SABA as an acronym for Soth Africa Business Association in honor of South Africa.

What are we doing?

Rooibos tea leaves are South Africa Rooibos Limited's Red Mark raw material. In order to produce tea leaves for Japan, which has the strictest quality standards, only the world's top brands are exported to Japan through a high-temperature steam sterilization process without the use of chemicals to thoroughly remove foreign matter and meet the demand for cold brew rooibos tea, which has become increasingly popular in Japan in recent years. The "Rooibos Mark" teacup is a proof of trust that only a limited number of businesses that use Rooibos Limited ingredients are allowed to use it.

Commitment to the product

SABA's rooibos tea bag tea leaves are 3.5g and have not changed for more than 30 years since its founding. This is because I am convinced that this amount is the best way to enjoy all the ingredients and deliciousness of rooibos if it is boiled.
　
If it is boiled, 1.5L is a great deal for one tea bag. Furthermore, if it is boiled, rooibos polyphenols are the top value at 20mg/100 (estimated value per 100g of tea leaves boiled in 1.5L for 6 minutes).
　
　
In recent years, due to changes in lifestyle, the tea bag has been changed to a triangular type so that it can be drunk with cold brew or hot water stock. The filter uses a filter made from plant starch that returns to the soil after use with an increased extraction capacity of cold brew.
　
The package is an aluminum bag that is not affected by external influences and has a zipper.
　
In the spirit of the founder to make high-quality rooibos at affordable prices, we make products that are easy to use without waste and quality.
　

Who are supporting us?

Customers who have been drinking it for many years have said that the rooibos flavor has not changed since ancient times and that the flavor comes out well.
Heavy users who have been drinking rooibos for a long time
Those who have not been satisfied with low-priced rooibos at mass retailers in recent years
　
Not recommended
Those who don't like rooibos (our products are darker than other companies' products)
Those who are satisfied with low-priced rooibos
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