About the brand
Teshima, a small island in the Seto Inland Sea, where you can enjoy unique meals on the island, is a place where a variety of people, including islanders and tourists, gather. We have a brewery attached to such a factory and brew every day.
We strive to create products that allow you to feel the flow of time, the livelihood of the island, and the atmosphere that are the axis of the daily richness of Teshima in the Seto Inland Sea.
In addition, seasonal ingredients produced in Teshima, such as lime, lemon, avocado, strawberry, and salt, are added from time to time to deliver with the richness of everyday life.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
I was attracted to Teshima in the Seto Inland Sea, and I have been carefully considering product creation as a Setouchi project since four years ago. Teshima is a place where the sea, fields, mountains, and life are integrated, and the people of the island carefully live and make a living, and each one is connected to a sustainable form. As one of these branches, we hope to create products that can sustain the daily richness of Teshima.
While growing rice and more than 50 kinds of vegetables every day while taking care of the people of Teshima, we operate a café and restaurant that is particular about the sustainability of the island, where you can taste the vegetables and fish produced in the process and purchased from the people of the island. Next to it, we will start operating a brewery in July 2025 and are working to create products that allow you to enjoy the richness of everyday life.
Commitment to the product
The brand name "Lull" is based on the image of the time flowing in Teshima and the calm air of the Seto Inland Sea. Along with a logo that expresses Teshima's important resources, such as "mountains", "fields and terraced rice fields", and "sea", we will deliver a special moment where you can feel the leisurely time in Teshima.
Lulu IPA Clean bitterness and sweetness with a dry and refreshing finish
Lulu Pilsner Refreshing drink with spicy bitterness and floral aroma
Although it has just started operating in July and is not available to the public, our restaurant in Teshima is enjoyed by a variety of people, including people from Europe and the United States who come to Teshima, as well as islanders living in Teshima. Other than that, it is handled in the surrounding areas such as Naoshima Hotels, Takamatsu Airport, and Takamatsu Station.