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H.T/L

A multifunctional bag series that makes use of 10 years of experience in mother's bag development and sales. We pursue functionality that is really easy to use.

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H.T/L

エイチティーラボ
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星野太郎バッグデザイン研究株式会社
A multifunctional bag series that makes use of 10 years of experience in mother's bag development and sales. We pursue functionality that is really easy to use.
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About the brand

A multifunctional bag series that makes use of 10 years of experience in mother's bag development and sales. We pursue functionality that is really easy to use.
1
A multifunctional backpack for mom and dad. Keep the design as simple as possible. We tried to include as much functionality as possible.
2
It has a zipper opening that allows you to take out the luggage of the backpack body while carrying it on your back, and a two-layer front and rear specification that allows you to store a 15-inch PC and A4 files separately from other luggage.
3
A backpack belt that is easy to carry. It also reduces the feeling of stuffiness in the back.

More about the Brand Owner

星野太郎バッグデザイン研究株式会社

hoshinotro bag design labo co.,ltd.

Functionality that is easy for the person to use. Functionality that the person uses and becomes positive. Functionality that makes the person feel safe that he or she has it. Functionality that makes the person want to use it for half a year and use it even more. Fashionability that makes the person a little happier. A product that the person who makes it can be proud of. A product that the person who makes it will want to use it himself. A product that the person who makes it feels lovely. I want to create such a product in the world. With a sense of distance as if the creator were handing it over directly to the user. With a sense of distance that allows the creator to answer the user's questions directly. At a price that satisfies both the creator and the user. I don't want to make any compromises, or something that contains the seller's ego and convenience. Not only in Japan, but also for people who use "bags" all over the world I want to deliver the "bag" that I think. With that in mind, "Hoshino Taro Bag Design Research Co., Ltd." Made. "The time I have spent making things" = "research results" It is a company that provides products and information.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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We want to deliver bags that are really easy to use.
Drawing on more than 25 years of experience in designing mountaineering backpacks, sports gear bags, business bags, kids' bags, and women's bags, I became independent seven years ago with the aim of delivering functional bags that are not only functional for impact, but also really easy to use.
 

What are we doing?

Mainly developed children's backpacks and mother's backpacks.
After more than one year of trials, the functionality has been examined and adopted.
"Do everything while carrying it on your back"
We studied the functional balance of bags with the concept of
It's not just a product with a single function.
To deliver products with the function of the bag itself
I am researching every day.
 
 
 

Commitment to the product

From pregnancy to childbirth hospitalization, infant care, and life with school-aged children.
 
Notebook PC up to 15 inches in the rear chamber on the back side with two air chambers in the front and rear
Comes with a divider that can store A4 files separately.
 
The front room is designed so that the impression of the entire backpack looks soft.
Even with a soft impression, it has a highly self-sustaining finish.
 
Functionality includes 18 pockets and
Full of weight reduction straps and belt functions in various places.
Of course, it is also equipped with a specification that allows you to unload the backpack while wearing a carrier strap.
 
The vinyl pocket that can store wet things
Not only infant shoes, but also adult slippers can be stored.
Equipped with two vertical pockets that can neatly store envelopes and maternal and child handbooks.
 
The side pocket that can store PET bottles and insulated mug bottles is
There are 4 places on the front and back.
There is a built-in D-ring on the front side, and the included spring strap can be used in combination with
It can store keys, pass cases, etc.
The big size pocket on the front is
Sized enough to hold 5 diapers larger than BIG.
 
Since it has a solid pocket inside,
Can be sorted in the pocket.
Smaller small items can be stored separately.
 
Also
Because there are zippers on the left and right sides that can access the main body while carrying it on your back.
Regardless of whether you are right-handed or left-handed, you can take it out quickly.
Of course, you can also explore with both hands.
You can find what you want without having to put down your backpack one by one.
Stress-free.
 
The backpack strap is
The first part I researched because of my narrow shoulders.
A combination of shape and material that is easy to carry and reduces the perceived weight
We developed it through many prototypes and trials.
 
In addition to this, the backpack is still packed with many functions.
I want you to use it for a long time, so I carefully selected the material in consideration of durability
Parent sack.
Please use it once.
 
 

Who are supporting us?

Currently, it is sold on its own website and at only one store on Rakuten Ichiba.
It has been well received by many moms.
You can also order it if your dad wants to use it.
The voice we receive the most is that it is easy to carry.
There are also repeat customers.
 
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Deferred payments of up to 60 days
Pay for purchases by invoice. Payment via credit card is also accepted.
Deferred payments of up to 60 days
Pay for purchases by invoice. Payment via credit card is also accepted.
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You can also get an up to 30,000 yen coupon!
Get a 3,000 yen coupon for your first order!
You can also get an up to 30,000 yen coupon!

 

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