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URBAN JAPONISM

URBAN JAPONISM

アーバンジャポニズム
Vendor
株式会社丸一
Tradition from museum to city. An evolving inbound project that incorporates Japan's aesthetic sense into street consumables and redefines them as modern crafts (artifacts) that travelers can take home

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T1011501004421

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About the brand

Tradition from museum to city. An evolving inbound project that incorporates Japan's aesthetic sense into street consumables and redefines them as modern crafts (artifacts) that travelers can take home
1
Proposes "modern crafts" that reconstruct traditional Japanese motifs in an urban way. Ukiyo-e and Japanese patterns are incorporated into artwork that blends in with the street scene, conveying a unique brand feel.
2
We have our own factory in Japan and make full use of precise embroidery and advanced printing technology. In response to inbound demand, we will deliver "real" Japan-made products that make the most of Japan's technology and quality.
3
We have developed experiential items specialized for the SNS era, such as reflectors that highlight the design when shooting flashes. We are promoting an unprecedented evolutionary inbound project that vividly retains the memories of your trip.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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Questioning the inbound market full of cheap overseas products, the company was established to directly deliver Japan's excellent technology. We aim to enrich the domestic economy through "local production for local consumption" at our own factories.

What are we doing?

Tradition from museum to city. This is an evolving inbound art project that incorporates Japan's sense of beauty into street consumables and redefines it as a "modern craft" that travelers can take home.

Commitment to the product

Carefully selected domestic and foreign manufacturing bases to maximize the individuality of products, such as precise embroidery and special printing. We use our own factory's high technical strength and flexible production background to pursue reliable quality

Who are supporting us?

The center is a group of creative people from Japan and abroad who love Japan culture and also value modern sensibilities. It is especially popular among travelers who want to have a "shine" experience on social media and their own Japan design.
In addition, "tradition is evolving in a cool way", which is highly rated by sensitive people. The detailed embroidery texture and the gimmicks that change during the shoot are the reasons why the product experience that satisfies the desire to own and share is the reason for the choice.
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