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Blue Trip

Blue Trip

ブルートリップ
Vendor
株式会社ミルト
Arrange your travel time comfortably. Think through movement, stay, and belongings, A trip brand that makes adult travel lighter.

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T3160001009492

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About the brand

Arrange your travel time comfortably. Think through movement, stay, and belongings, A trip brand that makes adult travel lighter.
1
From moving, staying, preparing, and returning home. We look at the flow of the entire journey and give shape to only what is really necessary.
2
Based on multi-function, organization, and space saving, Item design that simplifies your thoughts and actions while traveling.
3
It doesn't look too travel-specific. Design and quality that blends naturally into everyday life and can be used for a long time.

More about the Brand Owner

疋田 拓也

Hikida Takuya

[Blue Life Style Concept] Weather is a major factor in enjoying the outdoors. It was named "Blue" from the "blue sky" of the sunny sky, and it contains the desire to play a role in replacing the sky in "products produced by Blue". We work on apparel products with the aim of "making the things you love in the best way". Excited about each process and action.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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Blue Trip was born out of a strong desire to regain the "love for travel" that was lost due to the coronavirus pandemic. In the days when they could no longer travel freely, many people almost forgot the joy of traveling. That's when we realized. The joy of travel does not begin when you arrive at your destination, but actually begins with the "preparation stage".
　
2 colors available
　
The excitement of the moment you pack your suitcase, the time you spend thinking about what kind of clothes to bring, and the fun of imagining how you spend your time on the trip. All of this is part of an irreplaceable journey. However, for nearby trips or short domestic trips, the opportunity to use a large suitcase is limited.
　
　
Therefore, we wanted to create a bag that would be more easy and more accessible, and that would give you the same excitement as that suitcase. Under the supervision of an airline CA who knows everything about travel, we want to provide such a special experience where the journey begins from the moment of packing. That's why we launched the Blue Trip brand.
　
The back is designed to allow you to pass a suitcase
"Double open structure" that reproduces a suitcase
For packing time that makes you feel like you are traveling abroad
　

What are we doing?

What Blue Trip values is the worldview that "travel begins with preparation for the journey". At the core of our product manufacturing is the fusion of the knowledge of airline CA travel professionals and the solid technical capabilities we have cultivated in the apparel industry.
　
The most distinctive feature of this travel bag, the "suitcase structure", is not just the pursuit of functionality; The double-door fully open structure creates a special feeling from the moment you pack your luggage, as if you were using a suitcase. The material is made of elastic double-layer fabric, which is gentle enough to pack without stress even if the luggage increases slightly.
　
In addition, the four storage pockets are designed with comfort on the road in mind. Cushioned pockets for iPads and laptops, mesh pockets with dividers, everything is placed to make your journey more convenient.
　
We also see it as our mission to foster a culture of sustainable travel. By sticking to long-lasting quality and timeless designs, we deliver products that are not disposable but truly valuable.

Commitment to the product

Blue Trip's flagship product, the "Suitcase Structure Travel Bag," is a special piece that embodies your desire for travel.
　
[Innovative double-door fully open structure]
The biggest feature is that it has the same double door structure as suitcases. When the zipper is opened, the entire bag opens 180 degrees, allowing you to see the contents at a glance. You can neatly store clothes for two nights on the left and right, and when packing, you can beautifully organize your daily coordination. Clothes will not be crushed like a regular backpack, and you can take them out in a clean condition even when traveling.
　
[4 storage systems supervised by travel professionals]
Under the supervision of the airline CA, four storage pockets are arranged for extreme practicality. The large zippered pocket on the front securely holds valuables such as wallets and passports, while the internal cushioned pocket securely holds tablets and laptops up to 13.3 inches. In addition, there are two mesh pockets with dividers to keep small items such as chargers and cosmetics organized.
　
[How to hold a 3-way to match your travel style]
It can be held in three ways: hand-held, shoulder-mounted, or diagonal, and can be freely styled to suit the travel scene. It weighs only 425g and has a large capacity. Available in two colors, orange and navy, it can be used by people of any gender or age.

Who are supporting us?

Blue Trip is loved by everyone who wants to truly enjoy their trip. The main target audience is travel enthusiasts in their 20s and 50s, and it is especially highly rated by those who frequently enjoy one-night, two-night trips to nearby areas and business people who travel a lot.
　
Many actual customers have commented that "the supervision of the CA was the deciding factor in their purchase, and they can be brought on board, so they seem to be able to take action immediately after arrival, and they have excellent mobility," "packing has become fun," and "preparing for the trip makes them feel better."
　
In the crowdfunding campaign at Makuake, we received approximately 13.9 million yen in support purchases for the target amount of 100,000 yen, and were supported by 1,187 supporters. It is currently on sale at Makuake STORE, and the number of repeat customers is increasing.
　
In addition, there are many couples and couples who match each other, and as a "partner who enjoys traveling together", we are close to many people's journeys. We are also considering handling it at travel goods stores and general stores, creating an environment where more people can pick it up.
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