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A men's skincare brand with the message of "updating the world's men's beauty and becoming the No. 1 global market share" and giving you the confidence to evolve into the person you want to be Thailand

2.6万

Followers

BULK HOMME

バルクオム

Vendor

株式会社バルクオム

2.6万

Followers

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About the brand

7 Common Beauty Ingredients: It is based on natural ingredients with reliable evidence, and contains 7 ingredients in common.

Achieve 6 frees: In order to deliver only what is really necessary to the skin, eliminate what is considered unnecessary as much as possible. Bulk Om achieves 6 additive-free.

Common Aromas: It has a floral fruity scent. Nowadays, people have the image of "this scent when it comes to bulk om".

Learn more about this brand

Why are we doing?

What are we doing?

Commitment to the product

Who are supporting us?

Why are we doing?

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"Updating the world's men's beauty."

We believe that beauty has the power to create confidence, smiles, vitality, sociality, and improve lifestyles.

We will establish a new value of men's beauty around the world and become a brand that leads culture.

That is our unwavering belief.

While the global men's beauty market has been expanding for a long time, we believe that men's interest in skincare and cosmetics will continue to grow.

There is no brand that everyone knows that is "BASIC = standard" yet.

"We will continue to be the basics of men's skin care."

Basic is a standard, and a criterion is a sharpened value.

BULK HOMME is in pursuit of what is the basics of men's skincare.

That's why we look at men's bare skin and create it through repeated uncompromising research and development

All of the products have a feeling and a basis that can be called basic.

What are we doing?

Our product, which has been repeatedly verified and convinced,

We design the experiences and values that can be obtained through daily use, as well as the excitement and fulfillment that they bring.

"Experience"

Surprise, excitement, comfort, fragrance,

Texture. Through our products, we

Deliver a one-of-a-kind brand experience.

"Design"

The criteria for BULK HOMME design are:

It's artistry.

Without being bound by the framework of cosmetics, we pursued the way it should be.

Create aesthetic communication.

"Trust"

Through thorough quality control with strict standards and a highly transparent corporate structure,

Sincere to both the product and the customer

We promise to be a brand.

The ability to change the status quo by overcoming technical and mental difficulties. Aesthetic communication centered on creativity and exploration.

Giving new value to men's lifestyles.

That's our mission at BULK HOMME.

Commitment to the product

Since its launch in 2013, BULK HOMME has continued to develop products that take men's skin into consideration, achieving high quality and attracting media attention and high growth.

We believe that "beautiful skin" and "healthy skin" are not just about the superficial parts that are visible to the eye, but also about skin that is full of vitality that is less likely to cause problems through fundamental skin care.

From that idea, we have been active in multiple fields, and have arrived at seven functions and seven common ingredients centered on natural materials with evidence.

- 7 functions

(1) Focusing on the natural function of the skin, (2) Regulating and moisturizing moisture, (3) Protecting the moisture of the skin,

(4) Protects against external stimuli such as ultraviolet rays and dryness, (5) Compensates for reduced barrier function, (6) Suppresses stickiness,

(7) Care for drying damage caused by ultraviolet rays

・7 common ingredients

(1) Apple fruit cultured cell extract (moisturizing), (2) Glyceryl glucoside (moisturizing), (3) Tea leaf extract (skin conditioning),

(4) White willow bark extract (skin conditioning), (5) hot spring water (moisturizing), (6) hydrolyzed silk (moisturizing),

(7) Yuzu fruit extract (moisturizing)

・We thoroughly manage carefully selected raw materials based on evidence, and manufacture only products that maintain high quality at our domestic factories. In addition, we have achieved 6 additive-free.

(1) Paraben-free, (2) Synthetic colorant-free, (3) Petroleum-based surfactant-free, (4) Mineral oil-free,

(5) Silicone-free, (6) Ultraviolet absorber-free

Who are supporting us?

The men's skincare market is on an expanding trend due to the increase in women's participation in society and the reduction of resistance due to genderlessness. Among them, we believe that the following are the reasons why Bulk Om products are chosen.

〇 Reviews on SNS and referrals from friends

As awareness of skin care increases, especially among men in their 20s and 30s, while researching which brands and products to choose, the number of people who choose bulk Om products specialized for men has increased through word of mouth on SNS and referrals from friends.

〇 Design that fits in with men's lifestyles

Men tend to prefer simple, calming spaces. For this reason, the packaging of Bulk Om, which is simply designed in black and white, has been incorporated as part of the interior of the washbasin.

Evaluation of "Bulk Om"

・2018 Men's Skincare High-Class Mail Order Category (2,000 yen to 4,000 yen) No. 1 in sales and share ranking by brand (according to TPC Marketing Research Co., Ltd.)

・2018 Best New Product in the Republic of Korea Men's Skincare Category Grand Prize

・2019 Korea Consumer Preference Brand Awards, Men's Skincare Category Grand Prize

・"Cosmoprof Awards 2019" Hair Product category "THE SHAMPOO" won the Grand Prix

・"Pure Beauty Global Award 2020"

Best New Male Skin and body care product category "THE FACE WASH" wins Grand Prix

Best New International Breakthrough Brand "BULK HOMME" Brand Won 2nd Place

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Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

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