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BEGONVILLE

BEGONVILLE

ベゴンヴィル
Vendor
株式会社ハスキー
BEGONVILLE is a brand for those who want to enjoy their daily life more freely while feeling the adventurous spirit of traveling around the world.

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T1011801011175

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About the brand

BEGONVILLE is a brand for those who want to enjoy their daily life more freely while feeling the adventurous spirit of traveling around the world.
1
While paying homage to the roots of the traditional hammam towel "Peshtemal", it is characterized by its size, design development, and functionality to suit modern lifestyles.
2
The material is carefully selected organic cotton from Turkey, which is very smooth to the touch. It has received the global safety certification of "Oeko-Tex ® Standard 100".
3
There is a quality that you can tell the moment you pick it up. It is light and easy to carry, yet the exquisite sense of balance without compromising the sense of luxury is unique to BEGONVILLE.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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The reason we decided to introduce BEGONVILLE stoles to Japan was a chance encounter in Istanbul, Turkey, where we visited on a business trip. When I was looking for a high-quality and comfortable stole that would fit in my daily life and on my travels, I picked up a piece of "Peshtemal" at a local market. It was a naturally and human-friendly stole made of organic cotton and carefully woven without any harmful dyes. The moment I touched my skin, I was impressed by its softness and lightness, as well as the texture that increased with each wash, and I strongly thought, "I want to bring this comfort to the people of Japan."
　
Peshtemal has its roots in towels, which have been loved for many years in traditional Turkish hammams (baths). Although it is thin, it has excellent water absorption and quick-drying properties, and can be used in a wide range of situations, from everyday use to travel companions, saunas, beaches, yoga, and baby swaddling. We want to deliver not just fashion items, but "a piece with a background" that contains history, culture, and the thoughts of the creator.
　
I want to keep in touch with modern lifestyles while valuing tradition. With this in mind, we were particular about genderless designs, safety that can be used with confidence for sensitive skin and babies, and sustainable material selection. We hope that through BEGONVILLE stoles, you can feel a little richness and comfort in your daily life, as well as the joy of wearing cultures from around the world.

What are we doing?

　
　
At BEGONVILLE, we reinterpret the traditional Turkish textile "Peshtemal" to suit modern lifestyles, pursuing design and functionality that blends into everyday life. What we value is our commitment to natural materials and sustainable manufacturing. The stole is made from only high-quality organic cotton grown in Turkey's rich natural environment. Long-fiber cotton, especially from the coastal regions of the Aegean Sea, is supple, soft, and durable, making it comfortable to use every day.
　
In addition, all products have obtained the most stringent "Class 1" certification among the "Oeko-Tex ® Standard 100". It has passed over 1,000 safety tests for hazardous chemicals, making it safe for people with sensitive skin and babies. We do not use harmful chemicals in dyeing and produce them in a process that minimizes environmental impact.
　
In terms of design, traditional Turkish patterns and natural motifs are arranged in a modern way, and a calm pattern that can be used genderlessly is carefully selected. We have also paid thorough attention to ease of use, such as reversible specifications and lightweight and compact size. It is also versatile enough to be used not only as a stole, but also in a variety of situations, such as saunas, beaches, yoga mats, blankets, baby products, and interior multi-coverage.
　
In the process of creating the product, we worked closely with local craftsmen to incorporate modern sensibilities while preserving traditional techniques. Rather than mass production, we carefully weave each piece of wood, valuing the warmth and quality that is conveyed the moment you pick it up. BEGONVILLE wants to be a brand that balances a sustainable future with the comfort of users.

Commitment to the product

　
　
BEGONVILLE stoles are made with great attention to detail in terms of materials, design, and comfort.
　
First of all, the main product, "Reef", has a design full of healing and resort feel, with pink and blue coral motifs lined up rhythmically. This piece is a modern arrangement of natural motifs, giving a sense of gentleness and lightness. Despite its large size, it is lightweight at 360g, and can be worn around the neck, shoulder, or as a blanket or baby blanket. It is also very popular as a gift.
　
Next, "Colony" is characterized by a zigzag geometric pattern that spreads out in a radial pattern. With a powerful design reminiscent of hand-woven rugs and tribal motifs, the "gathering" of colors and patterns expresses the intersection of cultures. It is a large format of about 95×180 cm, and is recommended for men's everyday use. Since it has a genderless design, many people share it with their partners.
　
"Paloma" is impressive with its deep terracotta color and geometric zigzag pattern. Inspired by traditional Turkish patterns, the softness and familiarity of the gauze cotton material stand out. It is safe to use on sensitive skin and babies, so it is also chosen as a gift for baby gifts.
　
Both stoles are reversible and have different colors on the front and back, so you can enjoy them according to your mood and coordination that day. It has excellent water absorption and quick-drying properties, and it is also a great attraction that it can be used for a long time as a "piece to grow" that increases its softness every time it is washed. Many customers have commented that it is light and easy to carry, that it feels very good to the touch, and that they were appreciated as gifts. BEGONVILLE stoles are close to various everyday scenes and gently color the lives of those who use them.

Who are supporting us?

　
　
BEGONVILLE stoles are supported by a wide range of people, especially those who are highly interested in sustainable lifestyles and natural materials. In particular, it is used not only for everyday use, but also for those who enjoy active scenes such as saunas, hot springs, beaches, and yoga, as well as for families with sensitive skin and babies, and for those who have high demand for gifts.
　
Many actual buyers have commented that it is gentle to the touch and safe to use for babies, that it is light and easy to carry, making it ideal for travel and outdoor activities, and that the design is simple and genderless, making it easy to share with the family. It is also available in select shops, sauna facilities, yoga studios, and other sensitive stores, increasing the demand for gifts.
　
BEGONVILLE stoles are not just fashion items, but are chosen by many people as a "piece with a background" that is close to the life and values of the user.
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