Iiyama Tea

イイヤマセイチャ
Vendor
飯山製茶
It is a family-run tea farmer located in Yachiyo Town, Ibaraki Prefecture. We operate consistently from field management to tea production and product packaging.
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T4810197503652

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About the brand

It is a family-run tea farmer located in Yachiyo Town, Ibaraki Prefecture. We operate consistently from field management to tea production and product packaging.
1
The first tea farmer in Ibaraki Prefecture We have obtained "Organic JAS Certification".
2
It is continuously cultivated for more than 3 years without the use of pesticides or chemical fertilizers. In all processes, this tea has been certified to the organic JAS standard by the Ministry of Agriculture, Forestry and Fisheries' registered certification body.
3
A drop of organic tea made by father and son that will lead to the next generation
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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Since its founding in 1945, Iiyama Seicha has been passionate about tea making in the rich land of Yachiyo Town, Ibaraki Prefecture for five generations. The reason why we continue to make tea is because we want to bring peace of mind to our customers through safe, secure, and delicious tea.
 
The reason behind the growth from a small tea plantation that began during the post-war reconstruction period to now winning the Minister of Agriculture, Forestry and Fisheries Award has always been an insatiable desire to improve quality. The "Kabushi tea manufacturing method" introduced ahead of the community was also born out of a pure desire to deliver more delicious tea to customers.
 
And in 2023, we became the first tea farmer in Ibaraki Prefecture to obtain organic JAS certification.
This is not just a certification, but a sign of our determination to leave a beautiful natural environment for future generations and deliver truly safe and delicious tea. With the careful handiwork that can only be done in a family business, and the attitude of not being afraid of innovation while valuing tradition, we would like to contribute to everyone's rich lives through tea.

What are we doing?

What Iiyama Seicha values is tea making that makes the most of the blessings of nature.
At our tea garden, we practice organic cultivation without relying on pesticides or chemical fertilizers, and we believe in the natural power of nature in everything from soil health to the quality of our tea leaves.
 
We are particularly proud of the "Kabushi tea manufacturing method".
This traditional method of covering the tea garden with a black blackout net before picking the new tea allows the tea leaves to store more flavor components in search of light. The deep, vivid dark green color and mellow, sweet taste that result from this are truly works of art that are intertwined with nature and human skills.
 
The organic JAS certification obtained in 2023 is proof of pesticide- and chemical fertilizer-free cultivation management for more than three years. We have cleared strict standards in the entire process, from tea plantation to processing and packaging, to achieve truly organic tea. The fleshy leaves that have endured the cold of winter are rich in sugar, and the organic hojicha made from spring tea has a special sweetness. Through sustainable agriculture, we will protect the global environment and fulfill our responsibility to future generations.

Commitment to the product

We would like to introduce Iiyama Seicha's main products.
 
Organic Kabuse Tea Powder
It is a rare gem made by processing organic sencha grown using the Kabushe tea method into a fine powder. It dissolves quickly in hot water or water, allowing you to enjoy the authentic taste of tea without the need for a teapot. The deep, vivid dark green color is beautiful, and it is versatile enough to be used for baking and cooking. It has a rich umami and sweetness flavor, and the mellow mouthfeel is unforgettable once you taste it.
 
ORGANIC GREENTEA
This is a memorable product that has obtained Ibaraki Prefecture's first organic JAS certification. It is characterized by the original comforting aroma of tea and its gentle and elegant taste, bringing peace to everyday moments. With an affordable size of 80g, you can easily incorporate it into your daily dining table.
 
Organic Hojicha Powder
Organic green tea is roasted and processed, then finely powdered.
It is organic hojicha powder.
It has a slight roasting aroma and a sweet taste.
You can drink it quickly with hot water or water.
It is a rare product that can be enjoyed even when mixed with baking or cooking.

Who are supporting us?

Iiyama Seicha's tea is loved by people of all generations who value health and peace of mind. In particular, it has gained a lot of trust from families with a high organic orientation and tea lovers who are looking for an authentic taste.
 
We have received many warm comments from customers, such as "I am most happy to feel safe without using pesticides", "I can drink it with peace of mind even for children", and "I will never forget the deep taste of Kabushecha". In addition, tea bag type and powder type products are designed to accommodate the busy lifestyles of modern people, providing both ease of use and authentic taste.
 
We mainly sell it at our online shop and deliver directly to customers nationwide, and we also offer free shipping on orders over 5,000 yen. One of the reasons we are proud of our high repeat customer rate due to our heartfelt response unique to a family business and consistent quality control from the field to the table.
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