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PARQUETOKYO

PARQUETOKYO

パルケトーキョー
Vendor
ルジアダス株式会社
Baked goods based on the concept of "delicious and beautiful". It specializes in gift demand and is characterized by a large number of repeat customers.
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T8012401023224

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About the brand

Baked goods based on the concept of "delicious and beautiful". It specializes in gift demand and is characterized by a large number of repeat customers.
1
We use a lot of domestic natural ingredients and are particular about adding no preservatives, flavors, thickeners, or antioxidants. It has a good aftertaste and is reputed to be delicious for both adults and children.
2
Gateau Chocolat has received a 4.5/5.0 rating on Amazon (the highest rating in Japan) for six consecutive years. Monaka Florentin has a track record of sales at Tokyo Station Gransta.

More about the Brand Owner

伊藤大輔

ITODAISUKE

Representative of "Parque Tokyo". He quit the foreign trade department of a major department store and started with a kitchen car, and developed a physical store in Chiyoda-ku, Tokyo. In the wake of the Corona disaster, the company shifted to the baked goods business to meet the demand for gifts, focusing on "delicious and beautiful". The representative works of Gateau Chocolat and Monaka Florentin have achieved a high repeat rate due to their design with clear purchasing motives. Our strength is product development that balances product perfection and sales mechanisms.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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I was running a catering café in Chiyoda-ku, Tokyo, but sales were reduced to zero due to the corona disaster. When we commercialized gateau chocolate, which was popular on the dessert menu, and sold it on social media, orders came in from all over the country, and we shifted to the baked goods business. Delicious food makes people happy. We are particular about high-quality ingredients, and we want both customers and recipients to be happy with baked goods that are carefully made one by one. That's what I'm thinking.

What are we doing?

We have valued the good taste that the recipient will say "delicious" when they eat it, and the distinctive shapes and combinations that other confectionery manufacturers do not have.
Gateau chocolate is usually round or rectangular, but Parque Tokyo was the first in the world to successfully commercialize it by adopting a triangular shape. In addition, Monaka Florentin has developed a technology that adjusts the filling accuracy of caramel within ±0.3g. The caramel reaches beautifully to the edge of the mona, giving it a beautiful appearance and a sense of dignity
All of these corporate efforts are made so that customers are seen as having good taste and that those who eat them will smile.
Parque Tokyo is not a trendy sweet, but aims to be a timeless staple that will be loved for a long time.

Commitment to the product

Since its launch, Gateau Chocolat has achieved a total of 10,000 bottles and is also used as a gift to customers at luxury car dealers.
It is chosen for its good taste, unexpectedness and novelty of shape, and good evaluation when searching.
At the prototype stage, people laughed at me for saying, "It looks like a grilled rice ball," but now we have received many comments that it is "cute," "easy to cut," and "memorable."
　
Monaka Florentine is particular about using 100% of Hokuriku's phantom glutinous rice [New Taisho Mochi]. During the development process, they ordered insides from all over the country and tasted them blindfolded. Then, by far the most delicious, it was this Hokuriku monaka.
In order to bring out the savory flavor and small texture, the almonds are diced to the perfect size and baked with caramel made from natural ingredients such as butter, fresh cream, and honey. A fusion of Japanese dignity and Western taste.
It is also popular for inbound tourists of all ages.
　

Who are supporting us?

Gateau chocolate sells well mainly in February, March, and December due to gift demand between individuals.
The keywords are chocolate lovers, wine lovers, and coffee lovers. We often receive orders from luxury car dealers, apparel shops, and universities as gifts for related parties.
　
Monaka Florentin sells well as souvenirs for greetings and bridal gifts. It is easy to iron and has a shelf life of over 90 days, so it is suitable for formal occasions. It is also available in Japanese department stores and sells well to customers who prefer Japanese handicrafts and authenticity.
　
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