"Make men's skin care a more accessible tool" Winner of the Good Design Award 2025. The next-generation all-in-one that completes the book. "Skin care is troublesome, but I want to keep it clean." "I don't know what to choose." TOOL was born to solve the psychological hurdles faced by so many men. Like choosing clothes, watches, and work tools. We propose skin care as a "tool" that naturally blends into your daily life. This product condenses the five roles of lotion, serum, emulsion, cream, and aftershave care into one bottle. Even on busy mornings or tiring nights, you can feel a solid response in a short time. [ Recommended for people like this] ・Those who are concerned about shine and stickiness, but also want to prevent dryness. ・Those who are concerned about conspicuous pores and dullness due to dryness ・Those who want to prevent skin irritation and tingling after shaving ・Those who want to start age-appropriate aging* ・I'm not good at complicated steps. Those who want the maximum effect with one bottle (*Age-appropriate moisturizing care) [Recommended for such buyers and shops] ・Lifestyle shop: For customers who want both "functionality" and "design" ・Apparel and select shops: Stores that want to propose "men's beauty" as part of their grooming routine ・Beauty shops and salons: Professionals who want to develop high-quality home care products [ Four pillars of the product (Core Benefits)] 1. Sebum, pores, and shine care: For skin that stays clean Contains "silica" to absorb excess sebum and "glycyl glycine" to tighten pores. It suppresses men's unique shine and maintains a smooth and ideal skin condition. 2. Overwhelmingly high moisturizing: moisturizes and does not escape Luxuriously formulated with 3 types of ceramides, 14 types of NMF (natural moisturizing factor), hyaluronic acid, and collagen. In addition, the "highly moisturizing liposome formula" allows microscopic capsules to penetrate into the stratum corneum and keep moisture for a long time. 3. Protection from External Stimuli: Supports Barrier Function Contains "Eugenus root extract" that protects the skin from external stresses such as PM2.5 and cigarette smoke. Natural oils are formulated with a balance close to the sebum film to support the skin's barrier function. 4. Prevent skin irritation and aftershave care: For skin that does not give in to irritation Contains "Glycyrrhizinate 2K" and "Licorice Root Extract" to prevent skin irritation. It gently cares for daily shaving damage and maintains healthy skin condition. [ Differentiation points] ● Formulated with carefully selected beauty ingredients In addition to vitamin C derivatives and placenta extract, it contains "human adipocyte culture solution extract". It also supports anti-aging care* that prevents blemishes and wrinkles and leads to a youthful appearance. (*Age-appropriate moisturizing care) ● 11 free formulas & fragrance-free Free formula with no alcohol, synthetic colors, parabens, petroleum-based surfactants, sodium benzoate, silicone, talc, UV absorbers, sulfates, animal oils, or synthetic fragrances. We pursue gentleness on the skin and are considerate of sensitive skin. Because it is fragrance-free, it will not interfere with business scenes or perfumes. ● Airless bottle with patented technology The structure maintains a vacuum state every time the pump is pressed, so the contents are fresh until the end without touching the air. It does not get your hands dirty, and can be refilled and changed hygienically and easily. [ Achievements and Trust ] ・Good Design Award 2025 ・Rakuten Ichiba Division 1st place ・Published in many media ("men's FUDGE", "Begin", "Nikkei Trendy", etc.)