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AMASORA The overlapping of charcoal and peach blossom colors expresses the scene of the changing time of day, "from the silence before dawn to the soft light of the morning". It gently congratulates the birth and beginning of a new life. It is characterized by a neutral sound and clear pronunciation, expressing harmony with contemporary fonts and unisex forms. Theme: Dawn for a new life The motif is the boundary of a beautiful day, where tranquility and hope coexist. Domestic gauze is used that has been carefully finished using the traditional Japan technique "Wazarashi". The power of water and steam slowly removes impurities, bringing out the natural softness of cotton. It is light enough to cover air, has excellent breathability and water absorption, and is soft enough to wash. It also gently snuggles up to the baby's skin. The edges are finished with fluffy woolly yarn, and the combination of ancient Japan colors expresses a quiet beauty. It can be used for a long time as a swaddle, blanket, or nap blanket. Size: Approx. 80cm x 80cm
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"Growing swaddle" Japanese sun-dried gauze swaddle AMASORA

AMASORA The overlapping of charcoal and peach blossom colors expresses the scene of the changing time of day, "from the silence before dawn to the soft light of the morning". It gently congratulates the birth and beginning of a new life. It is characterized by a neutral sound and clear pronunciation, expressing harmony with contemporary fonts and unisex forms. Theme: Dawn for a new life The motif is the boundary of a beautiful day, where tranquility and hope coexist. Domestic gauze is used that has been carefully finished using the traditional Japan technique "Wazarashi". The power of water and steam slowly removes impurities, bringing out the natural softness of cotton. It is light enough to cover air, has excellent breathability and water absorption, and is soft enough to wash. It also gently snuggles up to the baby's skin. The edges are finished with fluffy woolly yarn, and the combination of ancient Japan colors expresses a quiet beauty. It can be used for a long time as a swaddle, blanket, or nap blanket. Size: Approx. 80cm x 80cm

awai

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T&E JAPAN株式会社
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AMASORA
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¥5,000

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Ships within 1 week

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10 piece(s)

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10%

ASAMIDORI
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¥5,000

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10 piece(s)

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10%

KAHO
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¥5,000

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10 piece(s)

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"Growing swaddle" Japanese sun-dried gauze swaddle AMASORA
"Growing swaddle" Japanese sun-dried gauze swaddle AMASORA

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awai

awai Peaceful sleep nurtures a peaceful tomorrow. This is a sleep gift brand born in Japan with the theme of "sleep".
1
We are particular about soft materials that can help babies feel safe. Japanese drying gauze is a traditional Japan technique finished with the power of water and steam. With the natural gentleness of cotton, it grows softer the more you wash it.
2
The design values Japan's sensibilities and omits fancy decorations, creating an appearance that resonates with the feelings of the giver and the recipient. Sewing and tailoring are carefully handled by a team of mom craftsmen stitch by stitch.
3
Awai means "between" in the Yamato language. Expressing Japan's sensibility of seeing harmony in the midst of change with traditional colors. Softness and margins rather than strength. We weave the excitement between people in color.
Eco-friendlyHandmade & CraftsSmall BatchSocial GoodLocally Made

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"Growing swaddle" Japanese sun-dried gauze swaddle AMASORA
"Growing swaddle" Japanese sun-dried gauze swaddle AMASORA

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