× additive-free rice flour × a dish that is clearly chosen for its functionality. Additive×-free rice flour × combined with functionality, A dog treat that is easy to differentiate "Rice Bits". Against the backdrop of increasing health consciousness and natural orientation, It is an attractive item with a design that is "easy to sell and continues to be chosen". The main ingredient is rice flour that is considerate of digestion. By giving it a light and crispy texture, From convalescent dogs to active dogs with a lot of activity, It has achieved "ease of use" that can be used in a wide range of situations. No additives such as thickeners are used, A simple design that takes advantage of the original flavor of the ingredients. In the "additive-free and natural category", which has been in demand in recent years, It has both a sense of security and ease of proposal. In addition, not only give it as it is, It can be crushed and used as a topping for food. The wide range of uses leads to increased customer unit prices and repeat purchases. It is a "product design that is easy to move on the sales floor". Lightweight specification that is easy to carry, It is also ideal for outings such as walks and dog communities. It is easy to share and introduce on the spot, and you can expect natural spread through word of mouth. In addition, with a simple composition using rice as the main raw material, Smooth understanding of the product to the owner, It is easy to suggest as an option that takes into account food allergies. It is also a great strength in in-store customer service. It has all three beats of "safe, easy to use, and spread", and is a classic candidate that sells. It is a dish that can contribute to both category strengthening and new customer acquisition. ● "Additive-free rice flour× "Functional snacks that convey the reason for selling at a glance" ● "Light, gentle, and easy to use. ● "Whether it's as is or as a topping, depending on the proposal, sales will increase." ● "Responding to natural orientation, "simple design that does not let you get lost" ● "It can be carried, shared, and spread, and even the conductor line that sells has been designed."