Because chicken tenderloin is a "classic product with many competitors," This is a dish that clearly differentiates you through ingredients, production methods, and a track record of bites. Made with free-range red chickens from Hyogo Prefecture. Chickens raised in an environment with plenty of exercise are unique to you, It is characterized by a robust umami and natural flavor. Furthermore, skilled artisans carefully remove the strings and fat one by one, By cutting it small and thin, It balances ease of feeding and eating. The production method uses an air-drying method, which involves slowly drying at low temperatures. While bringing out the natural flavors of the ingredients, A major feature is that it is made with a crispy texture that is easy to break by hand. This "light texture" makes it easy to suggest even to small and senior dogs, The product is designed with a wide frontage. Also, in bite tests comparing multiple chicken tenderloin products, Results showing high palatability have been obtained, We can propose based on track record. Highly rated even when switching from existing customers, In response to the challenge that 'standard products are hard to operate,' Another strength is that it is easy to introduce as a product that "works when explained." • Material value: Made with free-range red chickens from Hyogo Prefecture→ Value-added proposals possible • Differentiated manufacturing methods: low-temperature air drying + handcrafted finishing → Clearly differentiated from other companies • Ease of sale: Crispy texture and easy to break → Suitable for a wide range of dog breeds and ages • Achievements: Highly rated on the bite test → Persuasive when proposing • Switching Route: Proven track record of switching from existing products → Can be used even on standard shelves A product that overturns the idea that all chicken tenderloins are the same • Moves as a "chicken that is chosen by eagerness to bite" • One of the few products that has "switched" in the standard category. • With a light texture, it can be widely recommended to seniors and small dogs.