Water: An important ingredient in cosmetics, "water". "Super soft water" gushing out from the World Heritage Site / Shirakami Mountains, "water" developed from cutting-edge technology. We were particular about the "water" that Japan is proud of.
Moisturizing: The basis of beautiful skin is moisture. We were the first to focus on proteoglycans from Aomori Prefecture and incorporate them into many items. The moisturizing power is 1.3 times that of hyaluronic acid. Eco-friendly material derived from salmon nasal cartilage.
Harmony: We want to deliver everything you need for your skin to shine in a well-balanced manner. From water to stabilizing ingredients, we propose items and methods that are as gentle and harmonious as possible on the skin.