Additive-free dog treats made with sweet potatoes from Ibaraki Prefecture and Japanese deer from Hyogo Prefecture. Skilled craftsmen carefully remove the streaks and fat from the venison one by one, It is finished by wrapping it around sweet potatoes by hand. By using the air-drying method, we take advantage of the original flavor and texture of the ingredients. The shape of the sweet potato × venison roll has a visually distinctive finish. The differentiation points are also clear. The design is easy to catch the eye on the sales floor and easy to differentiate from other products. You can make a conductor that is easy to pick up and say, "What is this?" It is also characterized by its "ease of giving" and "novelty of appearance" due to its winding shape. The combination of the natural sweetness of sweet potatoes and the flavor of venison makes it highly palatable. A combination that is easy to accept for a wide range of dog breeds. It is easy to propose as a daily snack, reward, or special gift. Designed to lead to continued purchases. In recent years, there has been a high demand for "additive-free" and "domestically produced raw materials" to respond to the appeal of a sense of security. For customers who value material-oriented and additive-free orientation It also sticks strongly with those who want a "little special feeling" in their daily snacks. It is possible to design a price range that is easy to standardize as a "slightly better snack".