It is easy to sell because you can try it all at once. Additive-free, handmade premium dog food. "Quality that sells because you can try it, and makes you want to continue" Under the supervision of a registered dog dietitian, this is the first trial set of additive-free rice that is particular about everything from ingredient selection to manufacturing. The 30g sachet × 4 types that can be compared and suitable for first-time introduction. We use domestic ingredients, mainly from Hyogo Prefecture, as well as carefully selected ingredients such as horse meat, venison, and free-range red chicken from Argentina. "The reason why you are chosen for not being able to enter" No additives (preservatives, colorants, flavors, etc.) It has a grain-free design that does not rely on grains, and the finish takes advantage of the flavor of the ingredients. In addition, there is no oil coating that causes the unique odor of dog food, and it is carefully manufactured by hand by skilled craftsmen. ■Product Features ・Supervised by a registered dietitian for dogs ・Mainly domestic ingredients + carefully selected meat ingredients ・No additives (no preservatives, colorants, or flavors) ・Grain-free design ・No oil coating ・Careful manufacturing by hand ・Set of 4 types that are easy to try in a 30g sachet ・Ideal for first-time introduction and food comparison ■Advantages of introduction ・The purchase hurdle is low with trial design, which is easy to lead to the acquisition of new customers. ・It is easy to lead to individual purchases from your favorite taste, Easy to make repeat conductors ・Sales can be expected to expand through series development ・It is possible to differentiate itself as a high-value-added product with "additive-free, handmade, and particular materials" ・Can also be used as a gift ・4 types that are easy to pick up ・Acquire both new and repeat customers ■How to use it on the sales floor ・Developed as an introduction product that is ideal for "trial first" ・Placed as an entrance product in the premium food corner ・Sold together as a topping proposal for existing food ・Use it to create a guide for gifts and purchases ■ Uma Pote and Made with carefully selected horse meat from Argentina, it features a refreshing flavor and the natural sweetness of vegetables. A simple and easy-to-eat dish with few peculiarities. ■ Shikapote A well-balanced taste that takes advantage of the firm richness and ingredients of Hyogo venison. It is easy to highlight the high palatability and leads to differentiation from other foods. ■Toripotto You can enjoy the flavor of free-range red chicken as it is. A classic taste that takes advantage of the flavor of the ingredients. It is a product that is easy to propose as a daily meal and is easy to lead to repeat use. ■Torishika Poteto A luxurious blend that combines free-range red chicken and venison, featuring a combination of richness and umami. You can make a satisfactory proposal with multiple protein sources, which will also lead to an increase in unit price. Since you can try it all at once, the first-time purchase rate and repeat rate will increase, and the turnover of the sales floor will be accelerated. From trial to repeat, to standard.