About the brand
We don't just enjoy wearing jewelry,
We are working on product development so that you can enjoy jewelry more closely by combining various miscellaneous goods and interiors with jewelry.
We don't just enjoy wearing jewelry,
We are working on product development so that you can enjoy jewelry more closely by combining various miscellaneous goods and interiors with jewelry.
The products are often used by women in their 20s to 40s, and are also used as gifts for their loved ones.
Gel candles crossed with gemstones, figures, handmade accessories, and special cases for enjoying gemstones. We will continue to create new ways of gemstones.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
I want to create a new way of jewelry.
There are various jewelry in the world, and the image of "gems" alone is expensive and difficult to hold.
However, in reality, there are many beautiful and attractive gemstones that can be obtained not only for expensive things but also for less than a few thousand yen.
We are working to create a new way of jewelry by creating products that combine not only jewelry that can be worn as conventional jewelry, but also new gems that can be incorporated into everyday items such as interiors and miscellaneous goods.
Gemstone selection and product development
We have secured our own gemstone purchasing and sales channels both domestically and internationally, so you can get a variety of gemstones.
In addition, we do not leave the selection of purchases to outsiders, but we identify and assess all gemstones and carefully select them to obtain higher quality gemstones.
In product development, we create products by considering colors and shapes so that we can bring out the charm of each gemstone and product.
Commitment to the product
【Jewel × Candle】
In collaboration with a candle artist, we made a gel candle with gemstones.
By lighting a candle, you can enjoy the warm light and the sparkle of the gemstones.
[Jewelry × figure miscellaneous goods]
In collaboration with a plastic artist, we have created a figure of a healing animal that confidently holds a gemstone.
Enjoy the combination of palm-sized plump animals and gemstones.
The product is mainly used by women in their 20s to 40s, and is also used as a gift for their loved ones.
It is also used in facilities such as salons and cafes.
Even people who have never been interested in jewelry are becoming more and more interested in it as miscellaneous goods.
It is also available at our own online shop.
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