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joscille skin&mind

For the skin. For the heart. Japan skincare made with natural ingredients that love the earth and make you feel healthy beauty. Kamakura flagship store, Isetan Beauty Apothecary permanently.

1,290
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joscille skin&mind

ジョシーユ スキンアンドマインド
Vendor
有限会社アピスラボラトリー
For the skin. For the heart. Japan skincare made with natural ingredients that love the earth and make you feel healthy beauty. Kamakura flagship store, Isetan Beauty Apothecary permanently.
1,290
Followers

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About the brand

For the skin. For the heart. Japan skincare made with natural ingredients that love the earth and make you feel healthy beauty. Kamakura flagship store, Isetan Beauty Apothecary permanently.
1
Based on manufacturing in a small system, we deliver good products at a price that can be used every day.
2
Regardless of age, gender, or skin type, the product design can be used for a long time by couples and families.
3
We nurture the community, respect the wisdom of our predecessors, and value the connection with Mr./Ms. producers.

More about the Brand Owner

有限会社アピスラボラトリー 今井クミ&今井まゆ

APIS LABORATORY INC.

Designer Kumi Imai, who has been involved in cosmetics advertising and package design for many years, has built relationships with beauticians, perfumers, and producers, especially with regard to natural cosmetics. In October 2021, he and his niece, apparel designer Mayu Imai, created the Josille Institute as a new business and started a skincare brand. Not only cosmetics, but also beauty teas and Towels, masks, and underwear will be available soon. We aim to make good products that are not intended to be mass-produced for those who care about all-round care for the skin and mind.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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Corona reaffirmed my sense of the value of work and life.
 
In 2021, we suddenly decided to move from the city center to Kamakura, which is rich in nature, due to Corona, and in the midst of that, our work consciousness changed significantly, and we suddenly felt that we wanted to make products that our dear friends would continue to use for the rest of their lives as a brand, and we decided to develop the brand.
 
Skin shakes due to anxious feelings. The fluctuation of the skin makes the feeling even more unstable. I think that's what everyone felt during this time. I would be happy if I could help you feel happy because your skin is in good condition.
 
When I encountered tea in Tokuji, Yamaguchi Prefecture, I was very moved by the story of how for more than 800 years, local people have been working together to grow, roast, and make handmade tea to protect everyone's health.
 
In the midst of the overflow of many products, I want to make skin care that can be used for a long time with peace of mind for everyone who cares about it, and not for the purpose of mass production, but to share.
 
I wanted to shift to a job that values and passes on the craftsmanship of producers, the wisdom of our predecessors, and Japan ancient materials.
 
 
 
 
 
 
 

What are we doing?

I want to deliver skincare that gives you a sense of happiness for your skin and mind.
 
When I think about what kind of skincare I want to deliver to my loved ones, I feel once again that it is very important to have a natural way of thinking that it is safe and comfortable to use, rather than from the perspective of something that is unique to the times, the latest product, or something that stands out.
 
I believe that everyone can feel happiness by respecting the wisdom of many predecessors who have been exposed to their skin and the wisdom of Japan, and sharing what is good for their skin and heart.
 
Without forgetting that perspective, we must take the time to carefully create each product. Our philosophy is to manufacture products that consider the future happiness of the earth.
 
 
 

Commitment to the product

We have just started and there are only a few items, but we plan to enhance the lineup by the end of the year. Please look forward to it.
 
○ Serum
Mainly made with ancient Japan beauty ingredients, it is easy to use and the scent is made to make you feel at ease. The goal is to create healthy, soft skin.
 
○ Oil
Oil that strongly feels the power of 100% natural ingredients. It is also made with ease of use in mind. By using an oil that suits your skin type and hair type, you will be able to appreciate the wonderfulness of oil beauty.
 
○ Soap
Including new products that will appear this fall, we have a variety of scents and ingredients that you can enjoy. We want you to get rid of plastic bottles and enjoy eco-conscious soap every day.
 
○ Cured tea
We receive a small amount of handmade, pesticide-free, old-fashioned tea from Tokuji, Yamaguchi Prefecture, which cannot be mass-produced, from the producer. We can't prepare a lot of tea at any time, but we want you to feel the taste and efficacy of real tea.
 
○ Fragrance
The fragrance products that will appear from this fall will be room fragrances, candles, kneaded perfumes, etc., and the perfumer is Mayumi Nakata. We use 100% natural essential oils for things that we put on our skin, and we use high-quality artificial fragrances for those that want to take care of the sustainability of the scent. Stay tuned for a world of wonderful scents.
 
 
 
 

Who are supporting us?

It is used by a wide range of ages, shared by mothers and daughters, and used by many men. We often receive feedback from people who don't like artificial ingredients, those who prefer simple care, and those who have not been able to find skincare that suits their skin that suits their skin, and it has been well received by fragrance lovers.
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