Wildcat Bottling Research Institute
Vendor
株式会社下園薩男商店
It is said that wildcats make bottled foods that make people healthy, such as pickles made from organic vegetables, every night. Anyone is welcome to enter.
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About the brand
It is said that wildcats make bottled foods that make people healthy, such as pickles made from organic vegetables, every night. Anyone is welcome to enter.
1
It was made by renovating a 120-year-old post office in Makurazaki, Kagoshima Prefecture, the production area of bonito flakes. It is an inn limited to shops, cafes, bottling workshops, and groups, and original foods and miscellaneous goods are lined up.
2
Focusing on bonito flakes, which are a specialty of Makurazaki, organic vegetables, Chiran black tea, mulberry leaves, etc., this product uses products from reliable producers in the area.
3
As the world becomes more standardized, we feel that the world will be enriched by passing on the products, history, traditions, and culture unique to each region.
About the Brand Owner
下園正博
SHIMOZONO MASAHIRO
The world is full of similar things.
Both overseas and in Japan, department stores have similar brands.
Information has become easily available on the Internet, and the world is full of similar things. If this continues to accelerate, we may lose what is unique to this region and what is unique to us.
I think that if this happens, we will lose sight of the significance of who we are and what we are.
That's why we take inspiration from local products, history, traditions, culture, etc., and add a little extra effort.
In line with this philosophy, we believe that we can enrich ourselves and all the people involved in it by taking pride in the "things" that have been in the area for a long time and adding a little effort while enjoying them.
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Brand Story
Why are we doing it?
What are we doing?
Commitment to the product
What kind of people are supporting it?
Why are we doing it?
Why are we doing it?
Automatic translation
Makurazaki is located in the southernmost part of Kagoshima Prefecture.
A 15-minute drive from the city center was the site of an old post office.
In the past, this area flourished as one of the three major gold mines that supported the Shimazu family of the Satsuma Domain, and there was also an amusement park. It is a very mysterious area where it is said that there was a bridge called "Lost Bridge" near the brothel where you could wonder if you should meet a courtesan.
The Shikaro Kanayama Post Office was built in 1903. In the summer of 2020, after the station closed in 1981 due to deterioration, the house remained vacant for about 30 years.
"If it's going to be destroyed, why don't you buy it and do something about it?"
The property information, which was called out with a photo of the quaint post office site, was quickly featured in all kinds of articles.
"I want to keep this building."
The moment he saw the post office, Satsuo Shimozono, the third generation of the store, raised his hand to hear the voice.
With the idea of "adding a little effort to what we already have, being proud of it, enjoying it, and enriching our lives," a company that has added a little effort to the resources of Hokusatsu has reached out to Nansatsu.
Then, in September 2022, the post office will be reborn as the [Wildcat Bottling Research Institute].
We will pass on the traditions, culture, and food of the region to future generations.
By passing it on, the character of the region remains. By adding a little effort to the region's character, it becomes more unique. By taking pride in its strong regional character and getting involved with each of the people who live in the area, we will eventually build a meaning of existence and connect to our own identity.
Believing that the world will become richer by passing on the regional characteristics that have been connected to the past to future generations, the Yamaneko Bottling Research Institute will add a little effort to the land of Minami-Satsuma.
What are we doing?
What are we doing?
It is said that in the depths of the smoky mountains of the city, there is a wildcat that makes healthy and delicious bottles every night. It is said that people who are lured by the delicious scent are waiting patiently with their red tongues sticking out.
With such a story, we are waiting for you at the shop that was renovated from a 120-year-old old post office.
The shop has a shop with bottled products such as pickles made with seasonal vegetables and original miscellaneous goods, as well as a café where you can eat healthy rice flour and okara muffins, and an inn where you can enjoy the extraordinary.
Focusing on bonito flakes, which are Makurazaki's specialties, we are developing products using products from reliable producers in Nansatsu, such as organic vegetables, Chiran black tea, herbs from Japan's oldest herb garden, mulberry leaves, okara, etc.
We use local products to make a variety of products so that people can know, taste, and preserve the uniqueness of the region.
Commitment to the product
Commitment to the product
Seasonal pickles
It is a pickle using organic vegetables from a farmer Mr./Ms. in Nansatsu.
The vinegar is made from vinegar that makes the most of the umami of dried tomatoes from Iio Brewery, which makes rice without pesticides, and the pickles are made with a focus on umami and aroma by adding bonito flakes, a specialty of Makurazaki, and herbs called Yoshikan, from the oldest herb garden in Japan, Kaimonzan Foothills Fragrance Garden.
Inspired by the four scenes of Kenji Miyazawa's "A Restaurant with Many Orders," which is inspired by the Yamaneko Bottling Research Institute, the film is developed in four types: "Yellow-green: In the mountains where the leaves of the trees are ringing," "Orange: Inviting light," "Purple: Frustrated doubts," and "White: To the scheme that was sown." Each of them is formulated with different spices, and you can enjoy a variety of flavors. Vegetables change with the seasons, and you can taste the change of seasons from a single pickle.
Won the highest prize in the 2023 Kagoshima New Specialty Product Competition.
It can be used as an accompaniment to alcohol, or as an accent to the color and taste of dishes. Please enjoy it as a piece that colors your dining table.
What kind of people are supporting it?
What kind of people are supporting it?
Customers with a variety of needs, such as "I want to enjoy the story of the Yamaneko Bottling Research Institute together," "I want to put healthy food in my mouth," and "I want to give it as a souvenir of Minami-Satsuma," enjoy it from various perspectives, such as literature, food, and history.
We have received comments such as, "The flavor of bonito flakes is strong and delicious," "It is fun to eat with spices and herbs that have never been seen before," and "I am looking forward to trying what to eat with it next."
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Up to 60 days of deferred payment OK
Anyone can pay later by invoice. Of course, credit card payment is also OK.
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