About the brand
"Nil Sanda" is a healing jewelry brand that loves your phases like the moon
NIL SANDA MEANS "BLUE MOON" IN SINHALA. It also refers to the second full moon of the blue-tinted moon or moon. In turn, it also means "rare" or "auspicious".
It is designed with all my heart so that all those who have the courage to fight in life will see themselves as "strong and weak" and wear it as a proof and medal that they loved themselves more than anyone else.
Even the moon is beautiful because of its craters, so we introduce jewelry as a friend of the heart that teaches us that we should not be ashamed of ourselves for not being perfect.
More about the Brand Owner
![](https://imgproxy.goooods.com/unsigned/rt:fit/w:80/h:80/f:webp/Z3M6Ly9nb29vb2RzLXBsYXRmb3JtLXByb2R1Y3Rpb24tY2RuL2ltYWdlc19ub3JtYWxpemVkL2Q1MDVmYWIyLTcyMTQtNDAyZi1iODNjLWQ3OTAzNjc4ZTQ3My9iMDUxNTM3Mi04YTMyLTRlZjEtOWRmYi0xMDlkMTgzMjIzODQucG5n)
山内宏子
HIROKO YAMAUCHI
Born in Shimonoseki City in 1972.
From the age of four, he was exposed to musical instruments such as the violin, and spent his childhood full of music.
I spent my youth liking illustration, design, and clothes, and as a profession that makes use of that aspiration
Got a job as a graphic designer.
After moving to Tokyo and working for a publishing company and an advertising agency, he became independent in April 2020.
Design something, organize the information, make it readable,
By having people see it and use it,
I want to make a strong impression on the memory of that person.
Recently, I got a yoga instructor qualification and wanted to grow as an instructor.
We hold events to increase the number of students.
Mind and body are healthy. Because we know how difficult it is, we make it happen.
We want to deliver jewelry as a hint for life to everyone.
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Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
After traveling to Sri Lanka with physical and mental pain, I wondered if I could be involved in some way in this country that healed me and gave me the vitality to live.
Anyone can just buy Sri Lankan products and sell them in Japan, and when I think about what it means to express Sri Lanka in my own way, I can do it with design. That's when I saw a large blue sapphire ring I bought in Sri Lanka and was inspired.
It is designed with all my heart so that all those who have the courage to work and fight for life while caring for their own wounds will see themselves as "strong and weak" and wear it as a proof that they loved themselves more than anyone else.
I enjoy the chemistry I had never imagined until I combined natural stones purchased from Sri Lanka, India, Russia, and Japan with rings and ear cuffs that I designed myself.
Commitment to the product
Sri Lanka has been one of the world's leading gemstone producing countries since BC, and among them, sapphires called Ceylon blue sapphires are famous, and the ring currently worn by Princess Catherine (inherited from Princess Diana) is also said to be made in Sri Lanka.
The brand name is derived from the blue of blue sapphire, the blue of the sky and sea that has a faint brightness just after sunset, so sapphire is our main product and we offer high-quality blue sapphire at an affordable price.
In honor of the brand name, we consciously purchase a lot of moonstone and aquamarine, and give it a noble and nonchalant design so that it can be worn without gender differences.
I want working people who are forced to make serious decisions every day to have it by their side. That's what I think.
We have just launched and do not have any wholesalers yet, only D2C, but we have received comments from customers such as "I was attracted to the story" and "The variations are fun". We also sell black rings in pairs, and we have received support from male customers.
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