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Yafa Yafa

We are a manufacturer that makes environmentally friendly products such as coral-friendly sunscreen ®️ from the procurement of raw materials rooted in the Okinawa region.

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Yafa Yafa

ヤファヤファ
Vendor
ヤファヤファ合同会社
We are a manufacturer that makes environmentally friendly products such as coral-friendly sunscreen ®️ from the procurement of raw materials rooted in the Okinawa region.
3,501
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About the brand

We are a manufacturer that makes environmentally friendly products such as coral-friendly sunscreen ®️ from the procurement of raw materials rooted in the Okinawa region.
1
Winner of the Social Products Award 2021. It is a 100% naturally derived ingredient that can be used by people with sensitive skin and babies.
2
We offer genderless, human- and environmentally-friendly products that can be used by the whole family.
3
We develop products while valuing the procurement of raw materials rooted in the region of Okinawa and contact with the local people.

More about the Brand Owner

金城由希乃

YUKINO KINJO

Representative of Yafa Yafa LLC. Born in Okinawa City, Okinawa Prefecture. After living in Osaka, Tokyo, and New York, he returned to Okinawa. In 2017, we launched "Coral-friendly sunscreen︎ ®". In 2020, in order to solve the problem of marine debris, we launched "Project Manatee," which allows people to easily participate in beach cleanups and interact with local people with one coin.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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I want to protect coral in the sea. Sunscreen cream that makes you think about nature
 
Eight years ago, when I was applying commercially available sunscreen on the beach of Zamami Island, a diver pointed out that "corals are dying," which led to the development of the product.
Corals, also known as the "cradle of the sea," are currently in danger of extinction, and it is said that 1/4 of sea creatures will disappear if corals disappear. I thought that if I knew that the ingredients in general sunscreens had a negative effect on corals, many people would support the development of coral-friendly products, so I started fundraising after a lot of research, but the reaction around me was more cold than I expected. Even so, as I continued to bow to people, the number of friends who supported me increased, and "coral-friendly sunscreen" was born.
One familiar example of earth-friendly behavior is not to step on coral in shallow water in Okinawa and not to discharge wastewater from daily life into the sea where there is coral.
The product name "Coral-friendly sunscreen" expresses the hope that every time you look at the product, it will be an opportunity to consider nature and ask questions. It is precisely because of the environmental concern that the sunscreen cream that is gentle on human skin was born.
 

What are we doing?

More correct and gentler.
Through our own activities and experiences, we are working to increase the number of people who are kind to both nature and people
 
A portion of the proceeds from the sale of "Coral-friendly sunscreen" will be donated to the "Coral Transplantation Activity" in Okinawa. In addition, it has been recognized as an initiative to "protect the richness of the oceans," which is one of the 17 goals of the SDGs, and received the Social Products Award at the Social Products Awards 2021 as products and services that can participate in the creation of a "sustainable society."
 
In addition,
We are developing raw material procurement and production rooted in the Okinawa region through interaction with the local community.
In 2024, Ikejima Tsukitomizu will be released.
In order to give shape to the desire of the people of Ikejima to "protect the beautiful scenery of nature for a long time to come," the leaves and flowers of the bay peach that grow wild are distilled in pure spring water colored by the history of the island.
In this way, herbal water was born so that you can truly feel the rich nature and air of the island.
 
In the same year, Yanbaru Jungle Outdoor Spray was released.
"We want to protect the forest ecosystem together" is included in the message, and
We use the extracts of the invasive species of "American Bulbula" to make use of the controlled plants. We hope that this product will be useful for as many people as possible to enjoy their outdoor lives, and that it will be an initiative to convey the threat of invasive species and the significance of countermeasures.
 
 

Commitment to the product

Coral-friendly sunscreen
100% naturally derived ingredients and can be used for babies. (Since there are individual differences, it is recommended to use it after trying a patch test from 6 months old) Also, if you use lukewarm water, body soap or soap, you can remove it refreshingly, so you don't need a cleansing agent. There is no problem even if you leave it on.
I would be happy if you could use it as one of the actions that you can do for the environment even if you are in the house, as well as those who like the sea and the outdoors.
In 2023, a beige type was released.
It is also recommended as a substitute for foundation and is popular because it is easy to blend in with men's skin.
 
Yanbaru JUNGLE Outdoor Spray
・ The content rate of essential oils that insects do not like is about twice as much as natural outdoor spray competitors * According to our research
・100% plant-derived (American Yellowtail is the first in Japan to be used in cosmetics)
・Use aluminum can spray to reduce the amount of plastic used
 
Ikejima Tsukito Mist
The effects of bay peach are wide-ranging, and it is said to be effective not only in preventing spots and wrinkles, but also in inflammation after sunburn, tightening pores, and working with antibacterial action to prevent acne and reduce inflammation of breakouts.
In addition to daily care, it is an herbal water that can be used all day long.
 
Laurel Infused Oil
Dried bay peach leaves were soaked in jojoba oil and extracted over time.
 
It is versatile as a moisturizer, as an eye serum for the eyes, and for areas that are concerned about dryness such as toes.
 

Who are supporting us?

It is currently on sale at ethical shops nationwide and online.
It is a product that can be used safely by everyone from babies to adults.
 
 
 
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