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Hideko & Yogo Home

A brand of relaxed wear such as pajamas that is particular about comfort and good sewing.

〜1,000
Followers

Hideko & Yogo Home

Vendor
総合再開発管理株式会社
A brand of relaxed wear such as pajamas that is particular about comfort and good sewing.
〜1,000
Followers

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About the brand

A brand of relaxed wear such as pajamas that is particular about comfort and good sewing.
1
Hideko & Yogo Home is particular about comfort and uses high-quality linen fabrics that are pleasant to the touch from all over the world.
2
The sewing is handled by a highly skilled atelier that has been involved in domestic sewing for a long-established world-famous coat brand. Carefully made, such as folding all the stitches into folded stitches.
3
It has received high praise from apparel-related professionals and word of mouth has spread, and it is growing into a brand that is loved by men and women of all ages.

More about the Brand Owner

髙山佳代子

KAYOKO TAKAYAMA

He has a nearly 40-year career as an editor in the field of architecture and landscape design, and is interested in design not only in architecture but also in life in general. Above all, sleep is an important time for the body and mind to be in order, so we are particular about pajamas and loungewear to spend a comfortable relaxing time. After examining the material, design, and sewing, she began making linen pajamas in 2016 based on the patterns of her mother, Hideko, who had a reputation for being comfortable to wear. It has received high praise from apparel-related professionals and word of mouth has spread, and it is growing into a brand that is loved by men and women of all ages.
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Learn more about this brand

Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?

Why are we doing?

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I want to deliver comfortable and warm relaxed clothing to those who love and are particular about what they wear like my mother.
 
When I was a child, I remember my mother doing dressmaking. At the request of an acquaintance, I often sewed women's suits. The clothes my mother made were very popular because they didn't get tired of wearing them, and I remember that orders were coming in one after another.
My mother, who helped the family with dressmaking when she was young, learned how to wear a kimono at the age of 50, and since then she has been adored by many students as a teacher of kimono classes. In order to cheer up my mother, who was often hospitalized due to illness after my father died, I came up with the idea of pajamas that could be fashionable even in the hospital, which is the beginning of this brand. I searched a lot for pajamas that I wanted to wear, but I couldn't find them.
I conveyed the image and asked my mother to make the first pattern. The finished pajamas were carefully sewn and warm, and my mother liked them so much that she wore them until she passed away.
 
The brand name "Hideko &Yogo" is the name of the parents. I named it because I wanted to learn from the way of life of my parents, who were serious, and to raise them diligently and carefully.
 
After three years of preparation and the cooperation of many people, we were finally able to make the pajamas we were looking for. We would like everyone to enjoy the luxurious hemp and carefully sewn pajamas.
Hideko &Yogo Home will continue to provide relaxing wear that takes advantage of the goodness of natural materials that can be used for a long time.
 
 
 

What are we doing?

High-quality linen from all over the world is carefully sewn in the atelier.
Satisfaction in every scene from the moment you wear it to after washing.
 
Pajamas should be comfortable linen. From linen woven and processed in Japan, Eurasian linen, Irish linen, French linen, etc., we select high-quality fabrics suitable for pajamas that have little fluff and are easy to remove. High-quality fabrics and careful sewing are the biggest attraction of Hideko &Yogo Home.
 
Pajamas are worn every day, and they have a large area that comes into direct contact with the bare skin. For some people, the time they wear it may be longer than outerwear. And wash them frequently.
Hideko &Yogo Home's pajamas are made with the greatest concern for the texture and durability of the fabric, the washing of the fabric, and the degree of sewing that touches the body.
 
The sewing is done by a highly skilled atelier who has been involved in domestic sewing for a world-famous long-established coat brand. The linen fabric, which is prone to distortion, is carefully handled, and all the stitches such as the sides of the body and the armholes are folded sewn while paying attention to the pattern matching. Since it does not come into contact with the skin and there is little worry about fraying, it is easy to handle when washing. If you shake it a little after washing, it will be neatly shaped and there is no need for ironing. That's because the hem, folding, piping, and everywhere are carefully cleaned up. Every time you dry it, you can feel the careful handiwork.
 
 
 
 

Commitment to the product

The pajamas have an orthodox design, but the thick piping on the collar and sleeves and the pocket embroidery of the same color exude adult cuteness. The design is simple and chic, but it is also fashionable beyond the image of pajamas, and it is suitable for people of all ages and genders.
The top is also a cage of outerwear. The pants can be combined with a T-shirt as roomwear.
 
 
Irish linen pajamas
These pajamas are made of high-end Irish linen and hardman's. The characteristics of this fabric are excellent moisture absorption, quick drying, and breathability, making it the perfect material for the hot and humid summer in Japan, and the unique texture of high-quality linen fabric creates a luster in the product.
The black fabric, thick ivory piping and breast pocket embroidery of the same color create a French chic and mature look.
The jacket can also be worn as an outerwear fabric.
 
 
French linen pajamas
 
These pajamas are made of high-end French linen with camellia oil processing and a fabric that is smooth to the touch.
Naturally derived camellia oil, which is extremely close to sebum and does not easily oxidize, is blended into the fibers, so you can enjoy a moisturizing effect and a soft texture that is gentle on the skin.
The 40th solid fabric can be worn all year round.
The milky off-white fabric with thick black piping and black pocket embroidery gives it a French-chic and mature look.
 
 
Linen gowns
It is a pale cream oxford-like linen fabric that is breathable and quick-drying.
The logo embroidery on the pocket is khaki. There is a camisole and tank top made of the same material with khaki piping and embroidery, and it is nice to wear in layers. It is made in unisex.
 
 

Who are supporting us?

Made of 100% high-quality linen and comfortable to wear, Hideko &Yogo Home's pajamas are popular with people of all ages.
In addition to the online shop, it is also sold at the Aoyama Spiral Market and the popular CASUCA Omotesando store, which sells unique jewelry, innerwear, and fragrances. In addition, it is also popular at the hotel's POPUP store. Many buyers, bloggers, and bloggers, including the general public, actually picked up the product and looked at it. We were able to receive high praise from strict professional eyes.
 
 
 
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Deferred payments of up to 60 days
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Deferred payments of up to 60 days
Pay for purchases by invoice. Payment via credit card is also accepted.
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Get a 3,000 yen coupon for your first order!
You can also get an up to 30,000 yen coupon!
Get a 3,000 yen coupon for your first order!
You can also get an up to 30,000 yen coupon!

 

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Hideko & Yogo Home
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