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May you be more comfortable, freer, and continue to shine with a gentle smile that shines like sunlight shining through the trees. A lifestyle that fits such a casual and natural self "Sunny side"

Sunny side

サニーサイド

Vendor

株式会社　alpha liquid

May you be more comfortable, freer, and continue to shine with a gentle smile that shines like sunlight shining through the trees. A lifestyle that fits such a casual and natural self "Sunny side"

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About the brand

May you be more comfortable, freer, and continue to shine with a gentle smile that shines like sunlight shining through the trees. A lifestyle that fits such a casual and natural self "Sunny side"

Unique product development, selection of materials with sustainability & ECO in mind

Emphasis on functionality and comfort, simple design that can be used for a long time, and a wide variety of variations according to the four seasons

A brand launched by mothers who are actively raising children, a highly practical product that incorporates the experience of training in the fashion industry for a long time and the reality that she has seen since becoming a mother

Learn more about this brand

Why are we doing?

What are we doing?

Commitment to the product

Who are supporting us?

Why are we doing?

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With the idea that I can contribute to society even if I become a mother, and that I have the power to do it only because I am a mom, I launched a brand that I filled with my thoughts while raising my children.

What are we doing?

We carry out everything from planning to production of products based on the concept of "I want to use it for my child, I want to use it, and I can give it to my best friend with confidence."

We are striving to create a brand that is useful even though it is a small member of a large society, such as creating products that are conscious of "earth-friendly and eco-friendly" that are widely featured in children's schools, and creating a team that is conscious of an environment where mothers can work comfortably.

Commitment to the product

Starting from being a mom raising children, we are planning items that parents and children can enjoy.

For instance

As an essential item "cool hat" to enjoy summer, we have planned a hemp-like series. In addition to the refreshing feeling of the fabric, we have created a product that can be folded compactly, can be linked by parents and children, and is simple, but emphasizes design and functionality.

In addition, considering the functionality, we planned an "ultra-lightweight women's bucket hat". A hat that is really light and folds small in the summer when you want to reduce your luggage as much as possible, and by widening the length of the brim and making it a deep cover, it is not only a sunshade, but also a small face effect, a hidden face, etc.

In addition, we have planned an item that children will appreciate, such as kids and colorful candy caps.

Some children like hats, while others don't like them.

I focused on improving my weaknesses.

1. Design

Multi-plaid and colorful colors, we are particular about the appearance of being cute and fun no matter who you look at.

2. Fabric feeling and material selection

The fabric is made of 100% cotton, which is more refreshing and lighter, and a slightly cushioned slippery tape is used around the forehead to not only absorb sweat, but also lighten the feeling of tightness when worn.

3. About size adjustment

Speaking of caps, most of them are adjusted with plastic parts on the back, which is also one of the points that I really don't like. In this series, I used a ribbon knot design at the back. There is no frame for adjusting the size, so you can freely "fit" it to your size. In addition, by tying it to a cute ribbon, it will lead to an opportunity to experience the fun of wearing a hat.

Each product is filled with our thoughts.

Please take a closer look at the product page.

Who are supporting us?

Sunnyside plans items that meet the needs of a wide range of customers from kids ~ to adults. We have received comments from customers who have actually used it, such as, "It's easy to use, so before I knew it, I was actually rotating it every day."

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There is a return period, so you can rest assured even if you are purchasing for the first time. Try different brands.

Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

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Supported by rich content and AI recommendations

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Supported by rich content and AI recommendations

Create the perfect merchandising plan backed by brand stories and AI-driven recommendations.

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