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Produced by a "Kampo specialty pharmacy" founded in 1955. A "self-healing" product inspired by Chinese medicine that awakens the power to "heal" itself that lies dormant in women with the power of Chinese medicine.

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IERU by AKADAMA HERBAL MEDICINE LAB.

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有限会社赤玉漢方薬局

4,627

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About the brand

Just a few minutes at the beginning and end of the day. When you take care of your skin at IERU, I want you to face your own skin and body and take good care of it.

"IERU" expresses the desire to deliver the natural power of Kampo to many women, and the desire to create products that make it easier for women to shine in Kampo.

IERU offers herbal medicines, skin care, supplements, bath salts, Japanese herbal teas, and foods that gently heal the female body and achieve beauty.

More about the Brand Owner

有限会社赤玉漢方薬局

In 1955, the predecessor Akadama Pharmacy opened. Then, in 2003, it was reborn as "Akadama Pharmacy" specializing in Chinese medicine. Since its founding, it has been a temple for women for many years, with the aim of maintaining everyone's beauty and health. We have delivered custom-made herbal medicines that are prescribed according to each person's symptoms and constitution for women's unique problems such as fatigue, insomnia, sensitivity to cold, stiff shoulders, menstrual pain, and menstrual irregularities due to diet, skin problems, and stress.

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Why are we doing?

What are we doing?

Commitment to the product

Who are supporting us?

Why are we doing?

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I want to deliver the wonderful natural power of Kampo to many women, and I want to create products that allow women to shine with Kampo.

In 2012, we wanted to convey the power of Kampo to as many people as possible, and we wanted people to easily incorporate Kampo into their daily lives, so in 2012 we created the original brand "AKADAMA", the predecessor of "IERU". We are particular about the design of the package so that it can be easily and enjoyably incorporated into the lives of modern women, and we created it with the desire to renew the image of traditional Chinese medicine.

In addition, in 2017, we renewed the new line "IERU" with the theme of "healing, fulfilling, and shining" to gently heal the female body and achieve beauty, and we would like to disseminate the wonderful natural power and effects of Kampo to as many people as possible.

What are we doing?

A formulation that can be made because it is a pharmacy specializing in Chinese medicine that has been in business for more than 70 years

Touki is blended as a key ingredient of the "IERU" brand. In Chinese medicine, touki has the effect of balancing women's hormones, and its name also means that the female body "returns to its health" and is said to be a "woman's treasure". In addition, Touki has a high moisturizing effect, promotes the regeneration of new cells, improves the texture of the skin, and is an indispensable herbal medicine for women's health and beauty.

The IERU HERBAL SKINCARE series uses fresh toki grown in Soji Village, Uda District, Nara Prefecture, and IERU's original toki water, which is distilled using a unique manufacturing method from natural water from Mt. Gozu, Agano City, Niigata Prefecture, which is famous for its famous water. Touki water, which has been distilled over a long period of time, has a rich and luxurious scent, and also penetrates the skin well, further enhancing the skin care effect.

We cultivate toki in cooperation with local farmers who are engaged in abandoned cultivation and regeneration activities at a contract farm in Soji Village, Uda District, Nara Prefecture, and we also support the revitalization of the region.

Commitment to the product

The power of Japanese and Chinese plants (Kampo raw materials) used in the entire lineup

Wakan plants are natural ingredients extracted from plants. In Japan, it has been used for health maintenance and beauty since ancient times. In order to bring out and enhance the natural beauty of the skin from among the many Japanese and Chinese plants, we have carefully selected Japanese and Chinese plants with a unique combination that has been thought out for many years.

In addition to the approach to the skin delivered by Japanese and Chinese plants, the IERU HERBAL SKINCARE series also values the work of the mind through the scent of natural essential oils. I want women who are busy every day to be healed while taking care of their skin. With this in mind, the IERU Original Blend was born. Based on fresh citrus, it is a rich and luxurious scent with a faint scent of Japanese and Chinese plants, which is both gorgeous and calm. While taking advantage of the characteristics of each essential oil, it gives deep relaxation to the tired body and balances not only the skin but also the mind.

Who are supporting us?

A luxurious scent in a location that heals you every time you use it

Most of our customers are in their 30s to 50s. It is characterized by the fact that there are many cases where wholesalers like the products originally used by customers, and transactions begin from there.

In addition, "IERU" was introduced as a trend cosmetic in Japan at the international cosmetics trade fair "Cosmetic 360" and "NIWAKI" held at the Louvre Museum event venue in Paris, France in 2018.

When it comes to Kampo, there are many people who are not good at the unique smell. Some of the customers who use the IERU HERBAL SKINCARE series are not good at the smell of Chinese medicine at first... There are some people who have been hesitant, but when they actually use it, they are happy to hear that they are healed by the scent. Please try the gentle and gorgeous scent that overturns the image of conventional Chinese medicine.

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Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

Deferred payments of up to 60 days

Pay for purchases by invoice. Payment via credit card is also accepted.

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IERU by AKADAMA HERBAL MEDICINE LAB.

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Skin Care & Basic Cosmetics

IERU by AKADAMA HERBAL MEDICINE LAB.

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Supplements & Health Foods

IERU by AKADAMA HERBAL MEDICINE LAB.

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