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BÔW
Beautiful minerals created by the earth over tens of thousands of years are incorporated into our lifestyles to enrich our daily minds.
1
Created by the jewelry brand Étoilight, BÔW et Bijoux incorporates bijoux into your daily lifestyle.
2
Gems that you don't get tired of just looking at are not only enjoyed by jewelry, but also incorporated into your daily lifestyle to enrich your mind and propose a rich lifestyle.
3
We will deliver BÔW et Bijoux that can be enjoyed as an interior, such as beauty items that are also considerate of the earth and the environment.
Brand Owner
More about the Brand Owner
Mio Hisamitsu
Owner and designer of the jewelry brand Étoilight.
She studied fashion design at St. Martin's College of Art in the United Kingdom, and returned to Japan after being inspired by culture, art, music, and travels to Europe during her daily life in London.
After returning to Japan, she worked as a fashion designer and director for many years.
Influenced by her mother, a jewelry designer, she began making jewelry for herself, which spread to her friends, and she received requests for wedding rings and rejewelry.
In 2017, the original jewelry brand "Étoilight" was launched.
Pop Up Shop started at department stores nationwide.
The herbal hand cream and hand and body oil incorporating gemstones given as novelties at the exhibition were well received, and after receiving many requests for commercialization, the beauty and lifestyle brand "BÔW et Bijoux" was launched in 2024.
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Read More
Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
When making the novelty to be handed out at the exhibition, I wanted the hands to wear the ring clean, so I first produced an aroma hand cream containing pearl powder, and it was very popular because it had a very good scent and texture.
Next, the Herbal Hand & Body Oil, which can be soaked with natural stones, which was created as a novelty, was also very popular because it has a smooth texture that is not sticky even though it is an oil, and the gentle scent of the essential oil and the minerals that move in the oil are very beautiful and you can enjoy the appearance.
All the oils I handed over at the exhibition were made with only natural stone plant-derived ingredients, so my skin became smooth, so I want to repeat again! I would love to buy it! I want to make it a gift for a friend! I want to collect and decorate various natural stones! We received many voices such as.
Minerals before they are polished by human hands are also unique and beautiful, and if you can incorporate them into your interior in a stylish way ... With everyone's voice, we have decided to launch a new beauty and interior brand "BÔW et Bijoux" from Étoilight, where you can enjoy jewelry from a different angle from jewelry.
What are we doing?
I wanted to make only natural plant-derived ingredients that are friendly to the skin, people, and the environment, so I had a hard time finding a factory that manufactures with the same idea.
We have a wonderful connection, and we ask that the debut item, Herbal Hand & Body Beauty Oil, be manufactured by Botanical Factory, which is a factory on the site of an elementary school in Kagoshima Prefecture, which is also an ethical initiative.
Photo by Website of Botanical Factory
Commitment to the product
We are particular about the raw materials, and we make them without additives and only with plant-derived ingredients.
We have completed a beauty oil that can demonstrate 100% of the power of each plant.
The plant-derived essential oils used in the beauty oil are particular about the smell, and the scent is a relaxing scent with a well-balanced original brand of geranium, lavender, and frankincense.
Please enjoy the beautiful bijou created by the earth over the years in the beauty oil in your daily life.
We are particular about the box that contains oil and minerals, and we make it with a design that makes you feel as excited as looking into a mineral encyclopedia.
After opening, you can use it as a box to store treasures without throwing it away immediately.
In addition, so that you can enjoy it as an interior, we have also newly produced bijou candles made only with soy wax.
Since a unique mineral is used, each candle is handmade one by one.
Eventually, we plan to increase the number of products so that people can enjoy minerals from various angles.
Who are supporting us?
We have received a lot of support from people who are particular about materials.
All products
There are no products available for display
Products
All products
There are no products available for display
BÔW
Beautiful minerals created by the earth over tens of thousands of years are incorporated into our lifestyles to enrich our daily minds.
1
Created by the jewelry brand Étoilight, BÔW et Bijoux incorporates bijoux into your daily lifestyle.
2
Gems that you don't get tired of just looking at are not only enjoyed by jewelry, but also incorporated into your daily lifestyle to enrich your mind and propose a rich lifestyle.
3
We will deliver BÔW et Bijoux that can be enjoyed as an interior, such as beauty items that are also considerate of the earth and the environment.
Brand Owner
More about the Brand Owner
Mio Hisamitsu
Owner and designer of the jewelry brand Étoilight.
She studied fashion design at St. Martin's College of Art in the United Kingdom, and returned to Japan after being inspired by culture, art, music, and travels to Europe during her daily life in London.
After returning to Japan, she worked as a fashion designer and director for many years.
Influenced by her mother, a jewelry designer, she began making jewelry for herself, which spread to her friends, and she received requests for wedding rings and rejewelry.
In 2017, the original jewelry brand "Étoilight" was launched.
Pop Up Shop started at department stores nationwide.
The herbal hand cream and hand and body oil incorporating gemstones given as novelties at the exhibition were well received, and after receiving many requests for commercialization, the beauty and lifestyle brand "BÔW et Bijoux" was launched in 2024.
Read More
Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
When making the novelty to be handed out at the exhibition, I wanted the hands to wear the ring clean, so I first produced an aroma hand cream containing pearl powder, and it was very popular because it had a very good scent and texture.
Next, the Herbal Hand & Body Oil, which can be soaked with natural stones, which was created as a novelty, was also very popular because it has a smooth texture that is not sticky even though it is an oil, and the gentle scent of the essential oil and the minerals that move in the oil are very beautiful and you can enjoy the appearance.
All the oils I handed over at the exhibition were made with only natural stone plant-derived ingredients, so my skin became smooth, so I want to repeat again! I would love to buy it! I want to make it a gift for a friend! I want to collect and decorate various natural stones! We received many voices such as.
Minerals before they are polished by human hands are also unique and beautiful, and if you can incorporate them into your interior in a stylish way ... With everyone's voice, we have decided to launch a new beauty and interior brand "BÔW et Bijoux" from Étoilight, where you can enjoy jewelry from a different angle from jewelry.
What are we doing?
I wanted to make only natural plant-derived ingredients that are friendly to the skin, people, and the environment, so I had a hard time finding a factory that manufactures with the same idea.
We have a wonderful connection, and we ask that the debut item, Herbal Hand & Body Beauty Oil, be manufactured by Botanical Factory, which is a factory on the site of an elementary school in Kagoshima Prefecture, which is also an ethical initiative.
Photo by Website of Botanical Factory
Commitment to the product
We are particular about the raw materials, and we make them without additives and only with plant-derived ingredients.
We have completed a beauty oil that can demonstrate 100% of the power of each plant.
The plant-derived essential oils used in the beauty oil are particular about the smell, and the scent is a relaxing scent with a well-balanced original brand of geranium, lavender, and frankincense.
Please enjoy the beautiful bijou created by the earth over the years in the beauty oil in your daily life.
We are particular about the box that contains oil and minerals, and we make it with a design that makes you feel as excited as looking into a mineral encyclopedia.
After opening, you can use it as a box to store treasures without throwing it away immediately.
In addition, so that you can enjoy it as an interior, we have also newly produced bijou candles made only with soy wax.
Since a unique mineral is used, each candle is handmade one by one.
Eventually, we plan to increase the number of products so that people can enjoy minerals from various angles.
Who are supporting us?
We have received a lot of support from people who are particular about materials.
All products
There are no products available for display
Products
All products
There are no products available for display
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