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BLUE SINCERE
A genderless brand of leather wallets and bags from Okayama City, Okayama Prefecture.
We operate under the philosophy of "solving social problems in Bangladesh along with the development of the brand".
1
The fusion of Bangladesh's eco-friendly materials and designs spun from meticulous sensibilities is the identity of BLUE SINCERE.
2
Because we do everything from production to sales in-house, we are able to pursue transparency with our customers, local craftsmen, and society.
3
In September 2022, he set up his own workshop in Bangladesh and makes leather products with Bangladeshi craftsmen.
Brand Owner
More about the Brand Owner
黒川 亮
RYO KUROKAWA
Born in Okayama in 1987. From his experience at a technical high school and a town factory, he became interested in manufacturing and design. In December 2017, he established Ars Entertainment Inc. In September 2022, we established our own workshop in Bangladesh. With the development of the brand, he is working with the philosophy of solving social problems in Bangladesh.
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Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
We want to deliver the thoughts of Bangladeshi craftsmen to people who use leather products.
BLUE SINCERE is a genderless brand that makes bags and accessories launched by the founder in Okayama City, Okayama Prefecture, with 50,000 yen in his hands. At the time of its founding, the name of the store was Magokoroya, and since that time, we have been operating with the motto of "providing services that exceed expectations for our customers."
Originally, we were producing at multiple factories in China, but due to doubts about the business structure, such as "We are delivering products to customers who do not know who is making them" and "We do not know whether the lives of craftsmen are enriched despite the increased brand recognition and support of customers", we switched the production country to Bangladesh, one of the poorest countries in Asia. We have set up our own workshop in the area.
We will solve the social problems of Bangladesh along with the development of the brand.
With the philosophy of operating the brand, we pursue the possibilities of local materials and transmit items with a worldview that will be passed down through the ages to the world.
Currently, despite the fact that it is sold only on the EC site, it has gained the trust of many customers and is gradually gaining support from many happy voices on its own site and major domestic EC sites.
What are we doing?
Enabling a sustainable future through individual shopping
At BLUE SINCERE, we have items that will help you change your eco-friendly image from "patience" to "fashionable". The current situation is that social brands are still expensive and intimidating, and many people have the image that they are "something that people who can afford to buy consciously." That's why we try to make stylish products that can be used for a long time at the lowest possible price, and first of all, we try to make products that can be recommended to those close to us.
In addition, BLUE SINCERE donates 1% of the proceeds of its products to Bangladesh support organizations. In particular, I try to actively support domestic servant girls who cannot go to school and study.
We believe that society as a whole can support each other by indirectly delivering the thoughts of customers who purchase our products to non-profit organizations that are engaged in activities that are friendly to people and the earth, and we believe that each person's usual shopping will lead to a sustainable future.
Commitment to the product
Product design spun from the fusion of beauty and functionality
What BLUE SINCERE always values through its products is the fusion of "beauty and functionality".
Minimal and sophisticated beauty that is never affected by trends, and functionality that pays attention to every detail.
The fusion of Bangladesh's eco-friendly materials and designs spun from meticulous sensibilities is the identity of BLUE SINCERE.
If you change something familiar to you into something that has the thoughts of the creator, it will be more comfortable than usual.
Because we consistently carry out everything from production to sales in-house, we are able to thoroughly pursue transparency for our customers, local craftsmen, and society, and this desire is reflected in the name BLUE SINCERE, which means "blue sincerity."
Who are supporting us?
I want our customers to know every corner of the craftsman.
"I want to improve society together," "I'm interested in organic and sustainable," "I want to support my life without burdening it," "I don't want to compromise on design and function," "The price is reasonable," etc., and customers with various needs are pleased.
In addition to online sales on our own website and e-commerce site, we have also started sales at physical stores such as POP UP sales at station buildings and department stores.
In the future, we will work to make it available at select shops, apparel brands, and select shop stores with the theme of sustainability.
BLUE SINCERE
A genderless brand of leather wallets and bags from Okayama City, Okayama Prefecture.
We operate under the philosophy of "solving social problems in Bangladesh along with the development of the brand".
1
The fusion of Bangladesh's eco-friendly materials and designs spun from meticulous sensibilities is the identity of BLUE SINCERE.
2
Because we do everything from production to sales in-house, we are able to pursue transparency with our customers, local craftsmen, and society.
3
In September 2022, he set up his own workshop in Bangladesh and makes leather products with Bangladeshi craftsmen.
Brand Owner
More about the Brand Owner
黒川 亮
RYO KUROKAWA
Born in Okayama in 1987. From his experience at a technical high school and a town factory, he became interested in manufacturing and design. In December 2017, he established Ars Entertainment Inc. In September 2022, we established our own workshop in Bangladesh. With the development of the brand, he is working with the philosophy of solving social problems in Bangladesh.
Read More
Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Why are we doing?
Auto-translated
We want to deliver the thoughts of Bangladeshi craftsmen to people who use leather products.
BLUE SINCERE is a genderless brand that makes bags and accessories launched by the founder in Okayama City, Okayama Prefecture, with 50,000 yen in his hands. At the time of its founding, the name of the store was Magokoroya, and since that time, we have been operating with the motto of "providing services that exceed expectations for our customers."
Originally, we were producing at multiple factories in China, but due to doubts about the business structure, such as "We are delivering products to customers who do not know who is making them" and "We do not know whether the lives of craftsmen are enriched despite the increased brand recognition and support of customers", we switched the production country to Bangladesh, one of the poorest countries in Asia. We have set up our own workshop in the area.
We will solve the social problems of Bangladesh along with the development of the brand.
With the philosophy of operating the brand, we pursue the possibilities of local materials and transmit items with a worldview that will be passed down through the ages to the world.
Currently, despite the fact that it is sold only on the EC site, it has gained the trust of many customers and is gradually gaining support from many happy voices on its own site and major domestic EC sites.
What are we doing?
Enabling a sustainable future through individual shopping
At BLUE SINCERE, we have items that will help you change your eco-friendly image from "patience" to "fashionable". The current situation is that social brands are still expensive and intimidating, and many people have the image that they are "something that people who can afford to buy consciously." That's why we try to make stylish products that can be used for a long time at the lowest possible price, and first of all, we try to make products that can be recommended to those close to us.
In addition, BLUE SINCERE donates 1% of the proceeds of its products to Bangladesh support organizations. In particular, I try to actively support domestic servant girls who cannot go to school and study.
We believe that society as a whole can support each other by indirectly delivering the thoughts of customers who purchase our products to non-profit organizations that are engaged in activities that are friendly to people and the earth, and we believe that each person's usual shopping will lead to a sustainable future.
Commitment to the product
Product design spun from the fusion of beauty and functionality
What BLUE SINCERE always values through its products is the fusion of "beauty and functionality".
Minimal and sophisticated beauty that is never affected by trends, and functionality that pays attention to every detail.
The fusion of Bangladesh's eco-friendly materials and designs spun from meticulous sensibilities is the identity of BLUE SINCERE.
If you change something familiar to you into something that has the thoughts of the creator, it will be more comfortable than usual.
Because we consistently carry out everything from production to sales in-house, we are able to thoroughly pursue transparency for our customers, local craftsmen, and society, and this desire is reflected in the name BLUE SINCERE, which means "blue sincerity."
Who are supporting us?
I want our customers to know every corner of the craftsman.
"I want to improve society together," "I'm interested in organic and sustainable," "I want to support my life without burdening it," "I don't want to compromise on design and function," "The price is reasonable," etc., and customers with various needs are pleased.
In addition to online sales on our own website and e-commerce site, we have also started sales at physical stores such as POP UP sales at station buildings and department stores.
In the future, we will work to make it available at select shops, apparel brands, and select shop stores with the theme of sustainability.
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