About the brand
Together with consumers, we will change society and the future.
Developing unique products
Improving products together with consumers
The total amount of support in Clapham exceeded 200 million yen
More about the Brand Owner
![](https://imgproxy.goooods.com/unsigned/rt:fit/w:80/h:80/f:webp/Z3M6Ly9nb29vb2RzLXBsYXRmb3JtLXByb2R1Y3Rpb24tY2RuL2ltYWdlc19ub3JtYWxpemVkLzhjZTJmNmEzLWZlN2UtNGQzZC05ZDQwLWIwMjU2MWJiYjI5Ni8yMzNlMGE5NC1iNzE0LTQzMDktYmZlYy03NTljYWUwOGQwMjEucG5n)
TORU SANADA
Since I was a university student in 2010, I have been making and selling handmade car accessories. Later, in 2013, we launched the wrapping film brand "HAPPYKREUZ" for cars. This business led to repeated trips to China, and in 2014, the brand became famous in the car industry. In 2015, the brand business was sold. It is now sold at many major car parts stores such as Autobacs. Since 2017, we have been developing and selling exciting new products for the past year.
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Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
Through its business, Rasical aims to "realize a recycling-oriented society without wrinkles."
Through manufacturing, we have had the opportunity to learn about the other side of society. These impacts, such as labor environment problems and environmental destruction, may eventually affect us, our colleagues, and people around the world.
We continue to work every day to change such a society and the future, and to realize a society where everyone can be enriched.
Together with consumers,
We will change society and the future.
Changing society and the future together with consumers.
Commitment to the product
Create the best experience.
Make The Best Experience.
In an age of abundant things, what is needed is not things, but experiences. Radical products exist as a support for this purpose.
In order to create the best experience (emotion) when you receive a product and use it, we explore easy-to-use designs, materials with low environmental impact, and manufacturing methods, and aim to design products that can be used comfortably for a long time.
There are many men in their 40s who like new things, and there is a lot of support from outdoor and camping users.
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