About the brand
A women's brand based on the concept of "simple but slightly different details".
We propose a "high-quality", "elegant" and "honest" wardrobe with a vintage retro taste.
We propose high-casual fashion with a vintage retro taste.
We are particular about colors, such as carefully selected prints and colorful color development.
Our goal is to provide excitement in everyday life.
We are particular about made in Japan and do not compromise on careful manufacturing.
Silhouettes and comfort that are particular to the millimeter.
More about the Brand Owner
![](https://imgproxy.goooods.com/unsigned/rt:fit/w:80/h:80/f:webp/Z3M6Ly9nb29vb2RzLXBsYXRmb3JtLXByb2R1Y3Rpb24tY2RuL2ltYWdlc19ub3JtYWxpemVkL2U3NjFmNmRmLTFjNTYtNDVkYS1iNGQxLTk5NDBkM2Y4ZmM5NS9iMmY5ZDkwMC01YThlLTQ1N2MtOTMwZC03OWE3ZTU5MzZmYzMucG5n)
加藤 慎也
SHINYA KATO
[Company description]
Founded in 1978 as a cooperating OEM company for a certain apparel brand.
Since our founding, we have been involved in the apparel industry with the motto of "quality", "elegance" and "honesty".
We have experienced the ups and downs of the world, and by helping each other with our business partners each time, we have reached the present.
【Partisan】~Partisan~
【GRAYISH】~GY~GRAYISH~
Two brands are developed.
In addition to developing directly managed stores and e-commerce sites attached to the Kichijoji office, specialty stores of domestic wholesalers, and wholesalers in Asia, we also accept OEM.
【Self-introduction】
43 years old, born in 1980.
After studying architectural design at Zokei University in Kyoto, he joined Partisan Co., Ltd. after many twists and turns.
Since 2011, he has been the MD of Partisan.
We are working hard every day to evolve while taking into account the taste of the past.
In his private life, he is a father of two.
He also worked hard as a youth baseball coach and assistant manager.
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Learn more about this brand
Why are we doing?
What are we doing?
Commitment to the product
Who are supporting us?
[Excitement in everyday life]
When I first became MD, I was worried about how to brush up on the brand concept that I had been working on.
At that time, the Great East Japan Earthquake occurred.
Wholesalers and sewing factories that we were doing business with were also damaged, and we received many reports of business closures.
Every time I hear about the situation in the disaster-stricken areas and the voices of the people affected by the disaster, I am keenly aware that everyday life is not taken for granted, and I think about what we as apparel manufacturers can do.
I wanted to make clothes that make everyday life special just by wearing them.
A brand that has a design that blends in with everyday life, but you can feel the excitement.
I think the feeling of excitement when wearing it is one of the strengths of fashion.
We continue to work hard every day in the hope that people wearing Partisan clothes will have an exciting daily life.
We try to ship products quickly and politely.
Actual products and newly arrived products will be shipped as quickly as possible unless specified.
Commitment to the product
I think that the vintage retro design has a warm image.
We carefully select the most suitable fabrics, colors, and prints for your design, and are particular about the comfort and silhouette that can be obtained by repeating millimeter-by-millimeter corrections.
Basically, there are many one-size-fits-all products, and there are many products with elastic waists for bottoms.
We are particular about domestically produced and domestically distributed fabrics, and try to make products with a clear origin.
The target audience is people in their 30s, but the actual sales age of directly managed stores varies, and there are housewives in their 30s and people in their 60s and 70s.
We also have a wide range of existing business partners, from community-based individual stores to regional chain stores and overseas chain stores.
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